SPI Group brings on Stacey Hajdak as SVP. Hajdak most recently served as VP of marketing & communications for Affiliated Distributors, a marketing and buying group in the industrial and construction space. She has also been director of marketing and communications for Aqua America (now an Essential Utility company), chief of corporate communications for Defense Logistics Agency, and director of communications for the Bucks County, PA government. At SPI, Hajdak serves as a senior account leader and counselor for her clients and team and helps to raise awareness of the agency's range of capabilities. "With broad expertise, high enthusiasm for the profession, and a strong focus on aligning counsel to client goals, Stacey is an asset to our skilled team and valued clients," said SPI Group executive vice president Trish Nicolas.
Strategic Elements hires Kathy Didawick as a strategic partner. Didawick also joins the company's political consulting agency, Kdence. Didawick was previously vice president of political and external affairs for the Blue Cross Blue Shield Association. She also serves as the President of The Dovetail Group. Earlier in her career, she served on the staffs of U.S. Senators Conrad Burns (R-MT), Don Nickles (R-OK) and Paula Hawkins (R-FL). "She has a proven track record for developing winning strategies on complex policy initiatives in DC and spanning all 50 state capitals," said Strategic Elements president and CEO Christine Stineman.
Open Systems, a cybersecurity services provider, appoints May Mitchell CMO. Mitchell joins the company from cloud security platform iboss, where she served as senior vp of marketing. She was previously vp of marketing and global channel for Cylance, an AI-driven endpoint prevention solution. "In addition to her proven ability to build strategic partnerships, launch new products, and pioneer new markets, May's deep understanding of customers and their cybersecurity needs make her an invaluable addition to our executive team," said Open Systems CEO Geoff Haydon.
Fanatics Betting and Gaming recruits former MTV Entertainment CMO Jason White as marketing chief. Before coming to MTV, White was CMO at medical & wellness cannabis company Cureleaf and global head of marketing at Beats by Dr. Dre. In his new position, White will oversee the marketing, advertising and content verticals within Fanatics Betting & Gaming as the company prepares to formally enter the gaming space in the United States. "Jason has a proven track record of helping to build globally recognized brands who are disruptors in their categories," said Fanatics Betting & Gaming CEO Matt King.