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| J. Anton Hie |
Community Health Systems, which owns or leases 78 affiliated hospitals, brings on J. Anton Hie as VP of investor relations. Hie comes to Community Health Systems from AdaptHealth Corp., where he also held the VP of investor relations role, establishing the company’s internal investor relations department. Before that, he was an assistant VP at RBC Capital Markets for 12 years, and he has also held positions with Jefferies Asset Management, First Union Securities, and J.C. Bradford & Co. “His knowledge of the healthcare services industry will support effective communications of the value we deliver to our shareholders, and we are excited to welcome him to our team, said Community Health Systems president and CFO Kevin Hammons.
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| Amanda Reierson |
Avant, a Chicago-based, credit-first fintech, names Amanda Reierson as CMO, a newly created position at the company. Reierson was previously head of marketing at home services app Thumbtack, overseeing all branding/creative efforts, media, CRM and product marketing. Before that, she served as chief growth officer at Farmers Insurance and has also held senior positions at Yahoo!, DIRECTV and the Los Angeles Times. At Avant, Reierson will be responsible for brand, growth marketing and partnerships. She is based in California and will report to CEO Matt Bochenek.
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| Elizabeth Heidt |
Gibson Brands promotes Elizabeth Heidt to CMO. Heidt has been with the company since 2016, previously serving as VP, head of global cultural influence. Before that, she led the experience marketing program at Technicolor and was a brand director at PMK•BNC. She will now lead all of Gibson’s marketing initiatives globally, while continuing to oversee all aspects of cultural influence. “She has been a thought partner, leader, and a key player in shaping and implementing our global strategy,” said Gibson Brands president and interim CEO Cesar Gueikian, who also called her “a critical voice in how we engage with fans around the world.”




Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company appoints Nora Shepard as VP of communications.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
Longacre Square Partners has named Humza Vanderman partner and head of its London outpost as the financial communications firm expands into Europe.
FGS Global adds former Pfizer EVP and chief corporate affairs officer Sally Susman to its global executive board as an independent member, effective April 1... Codeword brings on Kim Baffi, who was previously Salesforce VP and creative director, as executive creative director... Amperity, an AI-powered customer data cloud, appoints Bridget Perry as CMO.
MOIA America, a Volkswagen Group of America subsidiary that develops and tests autonomous, all-electric ride-pooling vehicles, names Marcus Gamo head of U.S. communications... Continental Strategy brings on Francisco Petrirena as VP in its Miami office. Petrirena was previously chief of staff to former Miami city manager Art Noriega... MSQ Sport + Entertainment brings on Lauren Weil as EVP, Max Hirsch as VP of sponsorship, and Brooke Losee as VP.



