Anne Buchanan, president of Buchanan PR, lays down the law on the responsibility of PR professionals to stem the rise of fake news and attacks on legitimate media outlets in her latest blog.
|
|
Anne BuchananBuchanan points out the one-two punch of an increasingly hostile environment for journalists heaped on top of an already financially-challenged reality for most media outlets.
This stressed state of journalism caused Buchanan to consider her moral and ethical duty as a PR professional.
Her conclusion is that it’s not enough to just consume a lot of news and defend journalism, it’s time to pay up.
“We need to be paid subscribers,” Buchanan writes.
“A free press carries a high price tag. We as PR professionals should lead by example in demonstrating how much we value it – and what we’re willing to pay to ensure its survival,” Buchanan stresses.
Reed Hastings, the genius behind Netflix's DVD-by-mail strategy, steps down. If O'Dwyer's had a Corporate Hall of Fame, Reed would be in it... Donald Trump's revenge tour rolls on as his team strips $11M from Catholic Charities that is used to run shelters for migrant children who have entered the US alone... Crusader Pete Hegseth should lay off the biblical stuff for a while, or at least until the world has moved on from his boss’ depiction of himself as Jesus.
AI is disrupting shareholder activism communications, forcing financial PR pros to reshape their narratives so they are accurately interpreted and amplified by algorithmic engines, according to a white paper by KekstCNC... Team Trump sneaks into NYC to praise gas pipeline project... What's moral about threatening to wipe out an entire civilization, JD?
Pope Leo says he has no fear of the Trump administration or speaking out loudly of the message of the gospel. That is, after all, his job.
Melania Trump's bolt-out-of-the-blue April 9 appearance to claim she had no relationship with Jeffrey Epstein is not going to boost her -12 percent popularity rating. It may make it worse... Mentioning "Avignon," home of the antipopes, to the Vatican's US ambassador is like shouting "Remember the Alamo" on the streets of Mexico City.
Donald Trump served up his tastiest TACO on April 7 when he postponed his threat to wipe out Iran’s civilization for the blocking of Strait of Hormuz.
