Anne Buchanan, president of Buchanan PR, lays down the law on the responsibility of PR professionals to stem the rise of fake news and attacks on legitimate media outlets in her latest blog.
|
|
Anne BuchananBuchanan points out the one-two punch of an increasingly hostile environment for journalists heaped on top of an already financially-challenged reality for most media outlets.
This stressed state of journalism caused Buchanan to consider her moral and ethical duty as a PR professional.
Her conclusion is that it’s not enough to just consume a lot of news and defend journalism, it’s time to pay up.
“We need to be paid subscribers,” Buchanan writes.
“A free press carries a high price tag. We as PR professionals should lead by example in demonstrating how much we value it – and what we’re willing to pay to ensure its survival,” Buchanan stresses.
New York Mets have been PR gold for majority owner Steve Cohen, who has snared one of NYC's gambling casino licenses... "Dozy Don" should escape the gilded confines off the Oval Office, which has become an old-age home for the 79-year-old president... Shocking revelation: Extreme weather poses threat to the perceived value of a home, says real estate maven.
Omnicom CEO John Wren isn’t exactly spreading cheer this holiday season as he works to cull another 4,000 people from the payroll in the wake of the Interpublic takeover... Donald Trump would have denied scamming his one-time personal lawyer and PR front man Roy Cohn, who taught him well....Defense Secretary Pete Hegseth enlists "Franklin the Turtle" in his tough-guy campaign to vaporize alleged drug boats.
The debate over when the AI bubble will burst diverts attention from the game-changing technology that it may become some day... Pete Hegseth takes aim at Scouting America. Can't he find something useful to do?... The Cracker Barrel saga winds down as shareholders oust board member who oversaw its marketing disaster... New York Times makes an "awful" editorial decision.
Why MSNBC’s recent MS NOW rebrand won’t help the cable news channel’s flagging viewer numbers if it doesn’t take the opportunity to change its content model and mission.
Donald Trump’s smarmy session with the psychotic master of Saudi Arabia destroyed any sliver of dignity that had remained in his gilded Oval Office... If Trump is telling the truth about Mohammed bin Salman not knowing about the murder of Khashoggi, he should release the transcript of his call with the crown prince... Foul-weather friend Home Depot decries lack of storms... Texas gov Greg Abbott stages pubicity stunt with threat to shut down No. 1 Muslim advocacy group in the Lone Star State.
