The Inside News of PR & Marketing Communications

Last Updated: Tue., Apr. 23, 2019 @ 5:14 pm

Category: PR CommentaryReturn to Latest News

Facebook's Zuckerberg Flops Again on PR

Tue, Apr. 23, 2019

By Kevin McCauley

Mark ZuckerbergFacebook chief Mark Zuckerberg has proven once again that he's tone-deaf when it comes to PR. Social media giant hires surveilliance expert  and Patriot Act architect as general counsel a month after Zuckerberg promised more privacy safeguards.

Trump's Brilliant PR Strategy

Mon, Apr. 22, 2019

By Kevin McCauley

TrumpDonald Trump is double-dog daring the Democrats to impeach him. It’s a brilliant PR strategy and his best shot at winning re-election. 


AG Barr Gives PR Bad Name

Thu, Apr. 18, 2019

By Kevin McCauley

BarrSince the March 24 release of a four-page summary of special counsel Robert Mueller's report, attorney general Bill Barr has served as president Trump’s crisis PR manager. And not a very good one.

James Murdoch Should Buy the Daily News

Wed, Apr. 17, 2019

By Kevin McCauley

James MurdochJames Murdoch, who lost the race to brother, Lachlan, to succeed dad, Rupert, as head of the Fox News family business, may have the last laugh. He should buy New York's "Hometown Paper."

Bernie Outfoxes DNC

Tue, Apr. 16, 2019

By Kevin McCauley

Bernie SandersBernie Sanders appeared on a Fox News town hall last night, much to the chagrin of Democratic National Committee chairman Tom Perez. More Democrats should follow his path to Fox, which doesn't always bite.

Halcyon Days for Corporate PR Crisis Pros

Thu, Apr. 11, 2019

By Kevin McCauley

The EconomistThese are glorious days for US corporate crisis managers due to the “bad smell hanging over a number of powerful companies,” according to The Economist of April 6.

The Bern Burns DNC With Fox Town Hall Plan

Tue, Apr. 9, 2019

By Kevin McCauley

Bernie SandersUpdating bank robber Willie Sutton's line about robbing banks because that's where the money is, Bernie Sanders plans to do a town hall meeting on Fox because that's where the voters are.

Rockefeller Foundation Buries the Lede

Thu, Apr. 4, 2019

By Kevin McCauley

100 Resilient CitiesRockefeller Foundation plays up $30M grant to support climate and resiliency program in press release but buries lede that it is pulling plug on its own 10-year effort, leaving cities high and dry. (1 reader comment)

Uber is Sly as a Fox on Congestion Pricing Support

Wed, Apr. 3, 2019

By Kevin McCauley

UberYou've got to hand it to Uber: the ridesharing giant sure has got a lot of PR chutzpah. As Uber cars clog Manhattan streets, the company funds the biggest lobbying push in support of congestion pricing.

PR's Role in a Recession

Tue, Apr. 2, 2019

By Evan Goldberg

Evan GoldbergRecession fears often lead to slashed PR initiatives, so the burden is on both agencies and internal communicators to convince stakeholders of the many benefits of continuing to execute PR at a high level during a downturn.

TWA Follows Concorde in Times Square Landing

Thu, Mar. 28, 2019

By Kevin McCauley

TWAThe TWA fuselage plunked down in Times Square last weekend drew a lot of good local press. It also reminded me of Yogi Berra’s line about "it's déjà vu all over again."

Trump Snatches Defeat from the Jaws of PR Victory

Wed, Mar. 27, 2019

By Kevin McCauley

Kenan ThompsonBarely two days following a smashing vindication and total exoneration by his hand-picked attorney general, president Trump launched an all-out offensive on his white whale, ObamaCare. As SNL's Kenan Thompson used to sing, "What's Up With That?" (2 reader comments)

Congratulations, Mr. President

Mon, Mar. 25, 2019

By Kevin McCauley

New York Daily News - Teflon Don"Vindicated" by attorney general Bob Barr, Donald Trump will step up attacks on political opponents and media. Democrats should not fall into his trap. (5 reader comments)

Spotify Calls On Regulators to Fight Against PR

Mon, Mar. 25, 2019

By Ronn Torossian

Ronn TorossianApple’s highly-anticipated announcement regarding a new subscription offering has been counterweighted somewhat by Spotify’s recent complaint against the tech giant for anti-competitive behavior.

Jumping into the Foxhole

Fri, Mar. 22, 2019

By Kevin McCauley

Alexandria Ocasio-CortezWhat is the genius of Fox News? It may be the network's ability to mount opposition to progressive ideas way before most liberal-leaning people are even aware of them.

Two-Faced About Facebook

Wed, Mar. 20, 2019

By Kevin McCauley

Facebook TrumpDespite his rants, Donald Trump really likes Facebook. His presidential re-election campaign is FB’s best friend. It has showered millions of dollars on Mark Zuckerberg’s social media colossus. So, what’s the beef, Donald? (1 reader comment)

DNC Should Follow Donna Brazile's Lead to Fox

Mon, Mar. 18, 2019

By Kevin McCauley

Donna BrazileThe Democratic National Committee should follow the lead of former chairperson Donna Brazile, who has signed on as a contributor to Fox News. Democrats are hardly in a position to write-off all Fox viewers. (1 reader comment)

Trump Warns Supporters May Play it Tough

Fri, Mar. 15, 2019

By Kevin McCauley

TrumpWhy did Donald Trump remove a Twitter link to Breibart hours after the massacre of 49 Muslims in New Zealand? The president told the conservative media outlet that his supporters can play it tough "when they go to a certain point." (1 reader comment)

Trump's PR Apprentice

Thu, Mar. 14, 2019

By Kevin McCauley

Jeff ZuckerCNN's Jeff Zucker, who put Donald Trump on the national stage via "The Apprentice," honored for suing the president for yanking credentials of White House correspondent Jim Acosta. (1 reader comment)

BP Engages in Greenwashing

Tue, Mar. 12, 2019

By Kevin McCauley

Bob DudleyBP engages in some good old-fashioned "greenwashing" as its CEO Bob Dudley tonight calls for the oil & gas business to respond to the public's demands for action on the global warming front, while the British energy giant fights tooth and nail against US regulations to curb methane emissions.