PR & Marketing Communications News

Last Updated: Fri., Apr. 3, 2020 @ 11:41 am

Category: PR CommentaryReturn to Latest News

Let's Not Get Fooled Again by Trump's Spin

Wed, Apr. 1, 2020

By Kevin McCauley

Winston ChurchillThe Who's "Won't Get Fooled Again" was one of the many highlights of the "Concert for New York" held in the aftermath of the destruction of the World Trade Center on 9/11. Let's not get fooled again as Donald Trump attempts to re-write history to avoid blame for the COVID-19 crisis... Trump channels Winston Churchill. Not really. (3 reader comments)

Engagement in the Age of the Coronavirus

Wed, Apr. 1, 2020

By Suzanne Hammelman

Suzanne HammelmanAmericans continue to engage on issues they care about. Be sensitive and smart but don’t stop communicating with supporters. (1 reader comment)

Trump is Whirling Dervish of Crisis Managers

Mon, Mar. 30, 2020

By Kevin McCauley

New York PostDonald Trump, the whirling dervish of crisis managers, takes hit from the New York Post, which begs him to "stop winging it" on the COVID-19 crisis. (3 reader comments)

COVID-19 Crisis Highlights Need for Free, Vibrant Press

Wed, Mar. 25, 2020

By Kevin McCauley

Let Journalists Do Their WorkCOVID-19 crisis highlights important role that a free, vibrant and independent media plays in communicating vital information to the public... Bill Gates warns that any premature "opening up" of the economy would result in piles of bodies... Coronavirus pandemic deals PR blow to Bank of America... "Fake news" sites love Google.

More Dangerous Magical Thinking from Trump

Tue, Mar. 24, 2020

By Kevin McCauley

TrumpDonald Trump told a Fox News town hall today that he wants the US "opened up and just raring to go by Easter." The network provided a two-hour platform for Trump to spread fake news about COVID-19, which may lead to more American deaths. Fox should be held responsible for its reckless action. (8 reader comments)

COVID-19 Hikes Digital Consumption But Usage Trends Remain The Same

Mon, Mar. 23, 2020

By Alex Lewis and Zach Silber

Alex LewisZach SilberTo access the ever-changing news surrounding COVID-19, people are largely using the same methods they typically have: mobile devices and a mix of channels, including social media, search engines, and browsing news websites. (1 reader comment)

What Did Trump Know About COVID-19 Threat?

Fri, Mar. 20, 2020

By Kevin McCauley

Tucker CarlsonFox News commentator Tucker Carlson has called for the resignation of Senator Richard Burr for unloading stock after he was briefed on impending public health and economic chaos from COVID-19 pandemic. Trump had to have the same information, yet he downplayed the threat to the American people.

What Communications Can Bring to the Fight Against Coronavirus

Fri, Mar. 20, 2020

By Diego Campal

Diego CampalA situation such as coronavirus requires combining crisis communication, which addresses threats to the operation of an organization, and risk communication,which must target employees, clients and other contacts, many of whom are necessary to avoid the complete paralysis of a company. (1 reader comment)

Trump Focuses On "Chinese Virus" Vs. His Failed Leadership

Thu, Mar. 19, 2020

By Kevin McCauley

Kevin McCauleyDonald Trump would like to see a debate over his use of the racist the term "Chinese virus" rather than blowback over his inept handling of the coronavirus pandemic... Russia uses COVID-19 to refine disinformation savvy ahead of US election. (5 reader comments)

US Soccer Shows the Dangers of Legal Not Considering PR

Fri, Mar. 13, 2020

By Ken Scudder

Ken ScudderHow the U.S. Soccer Federation defended itself in the equal-pay lawsuit filed by the Women's National Team offers a textbook example of how an organization's actions can affect public opinion—and how that opinion can influence legal outcomes.

Trump Needs to Let Others Talk About Covid-19

Thu, Mar. 12, 2020

By Kevin McCauley

TrumpDonald Trump flunked the test of presidential leadership last night and made it clear that he doesn't have a clue about dealing with the coronavirus pandemic... Goldman Sachs sees quick return of bull market after financial carnage on Wall Street runs its course. (4 reader comments)

Business and Politics: Minefield or Goldmine?

Thu, Mar. 12, 2020

By Lucy Nashed

Lucy NashedBusiness leaders who understand the opportunities, expectations and pitfalls of our hyper-political, hyper-connected world will best navigate it.

Trump Killed Daily WH Press Briefing Year Ago Today

Wed, Mar. 11, 2020

By Kevin McCauley

trumpToday is the one-year anniversary of Team Trump killing the daily televised press briefing. Those "chopper talks" just don't cut it... Americans aren't buying Trump's sunny outlook on Covid-19 as 90 percent of us say its a "serious" problem... World Travel & Tourism Council hopes Covid-19 will have run its course by the fall so it can hold global summit. (4 reader comments)

Focusing on COVID-19

Wed, Mar. 11, 2020

By Art Gormley

Art GormleyUntil we can promptly and properly identify and isolate those infected with COVID-19, we are in uncharted waters. What should businesses be doing about the epidemic? (1 reader comment)

Trump Relives 1970s

Mon, Mar. 9, 2020

By Kevin McCauley

trump in hatDonald Trump is reliving the 1970s, tweeting today that crashing crude oil prices are good for consumers because gas prices will come down... The president is master of handling make-believe crisises that he concocted to make it look like he is in command. (3 reader comments)

An Electoral Victory for Earned Media

Mon, Mar. 9, 2020

By Frank Marino

Frank MarinoThis year’s presidential primary—especially over the three-day period between the South Carolina primary on Saturday, Feb. 29 and Super Tuesday on March 3—provides an unusually cogent illustration of the persuasive impact of conventional news coverage. (1 reader comment)

Trump’s Awkward Praise for ‘Neutron Jack’

Mon, Mar. 2, 2020

By Kevin McCauley

Jack WelchDonald Trump, who cheers for US jobs, jobs, jobs, pays tribute to "Neutron Jack" Welch who killed thousands of US jobs, jobs, jobs at General Electric. (1 reader comment)

Trump Takes Cue From China's Propaganda Ministry

Fri, Feb. 28, 2020

By Kevin McCauley

Mike PenceTaking a cue from China's ministry of propaganda, president Trump has decreed that all federal comments about the coronavirus must be cleared by vice president Mike Pence. That didn't work in China and it's not going to work here... The Securities and Exchange Commission rules shareholders can introduce resolutions at annual meetings to find out how much companies spent to comply with Business Roundtable's "good corporate citizen" pledge. (2 reader comments)