PR & Marketing Communications News

Last Updated: Fri., May 14, 2021 @ 4:55 pm

Category: PR CommentaryReturn to Latest News

Volkswagen's PR Stunt Crashes

Wed, Mar. 31, 2021

By Kevin McCauley

VoltswagenVolkswagen’s premature April Fools' Day PR stunt crashes as it reminds people about the last time the automaker lied to consumers and governments… Lenox Hill Hospital, one of Manhattan’s elite facilities, suffers PR blackeye as it bilks patients for COVID-19 tests.

Trump Reinvents History

Tue, Mar. 30, 2021

By Kevin McCauley

TrumpDonald Trump launches site "to preserve the magnificent legacy of the Trump administration" because nobody else sees it that way... 85-year-old Swiss billionaire earns place in journalism hall of fame.

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'Sleepy Joe' Didn't Doze During First Presser

Fri, Mar. 26, 2021

By Kevin McCauley

Joe Biden"Sleepy Joe" didn't doze during his first presidential press conference. "Steady Joe" is ticket to victory in 2024... "The daily dumpster fire spectacle of Trump’s White House has ended," notes The Intercept, investigative news site, which is struggling due to falling donations.

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Johns Hopkins Calls for War on Health Disinformation

Wed, Mar. 24, 2021

By Kevin McCauley

Johns HopkinsJohns Hopkins Center for Health Security calls for national effort to combat health misinformation and disinformation that it believes undermines the national response to COVID-19... Companies push back on bid to force them to disclose spending on political causes.

AstraZeneca Gets Science Right, Screws Up PR

Tue, Mar. 23, 2021

By Kevin McCauley

AstraZenecaAstraZeneca apparently got the science right in producing a COVID-19 vaccine in record time. It screwed up the easy part: public relations... Sidney Powell, a member of Trump's "rigged election" team, claims "reasonable people" could not take her claims as "statements of facts." That must be tough news for MAGA Nation.

Twitter, Back by Popular Demand

Mon, Mar. 22, 2021

By Ronn Torossian

Ronn TorossianTwitter’s strong comeback proves the platform still presents a lot of possibilities for marketers today.

Take Cover: Barrage of Trump Books Nears

Fri, Mar. 19, 2021

By Kevin McCauley

TrumpDoes America really need a stack of books rehashing the national nightmare that was the Trump presidency?... The NAACP wants the NFL, where 70 percent of its players are Black, to reconsider its relationship with Fox Corp. due to its “incendiary coverage of racial justice.”... Tech PR pioneer Andy Cunningham urges Baby Boomer management to listen to "the new voice of talent."

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'A Really Bad Day'

Fri, Mar. 19, 2021

By Kevin Foley

Jay BakerA spokesperson must measure words carefully because they resonate and can often reveal more than what was intended. Jay Baker, spokesperson for Cherokee County's sheriff, seemed to empathize with Atlanta shooter Robert Aaron Long after he gunned down eight people, including six Asian-American women.

Warren Buffett Apparently Knows Best

Wed, Mar. 17, 2021

By Kevin McCauley

Warrem BuffettBerkshire Hathaway tells shareholders to buzz off because CEO Warren Buffett knows best when it comes to curbing global warming... US Chamber of Commerce lives in dream world, saying filibuster fosters thoughtful debate of issues in Senate... Bad PR threatens digital advertising market growth.

Wren is Eager to Get the Omnicom Gang Together Again

Tue, Mar. 16, 2021

By Kevin McCauley

John WrenJohn Wren is eager to get the Omnicom gang back together again in the safest way possible. Only 45 percent of Manhattan office workers are expected back by September... Free press warrior Rep. David Cicilline warns time is running out to save “trustworthy journalism before it is lost forever."

For 'The Firm' the Fallout Continues

Tue, Mar. 16, 2021

By Bodine Williams

Bodine WilliamsRegardless of who’s right, we are forced to look beyond the Royal family feud to the business side of the firm and witness the managerial bungling and missed opportunities.

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What Water Crisis?

Fri, Mar. 12, 2021

By Kevin McCauley

Tate ReevesCracking down on transgenders in women’s sports provides a good distraction for Mississippi governor Tate Reeves from the water crisis in the Magnolia State’s capital city of Jackson... Jason Kilar, who wielded ax at WarnerMedia, stars in AT&T’s executive compensation story.

The Increasing Need for Inclusive Communications

Fri, Mar. 12, 2021

By Valerie Di Maria

Valerie Di MariaNew trends are emerging that expand an employer's internal communications audience and require organizations to get more stakeholder involvement in key decisions.

The Op-Ed in an Era of Datafication

Fri, Mar. 12, 2021

By Jane Genova

Jane GenovaIn this era of the datafication of every aspect of human existence, the credibility and influence of op-ed opinion pieces are in play. Here's how public relations representatives can continue to make the most of this still-important tool.

Lachlan Needs Piers to Save Fox News

Thu, Mar. 11, 2021

By Kevin McCauley

Piers MorganFox Corp. CEO Lachlan Murdoch is blowing smoke when he thinks Fox News is going to thrive as loyal opposition to "Sleepy Joe." Fox News needs rabble-rouser Piers Morgan to revive its fortunes... Outgoing NY governor Andrew Cuomo fails COVID-19 charities... "America's dad" Tom Hanks revealed positive COVID test a year ago today, showing nation nobody was safe from the virus.

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Buckingham Palace Fumbles PR Response to 'The Interview'

Tue, Mar. 9, 2021

By Kevin McCauley

Queen ElizabethBuckingham Palace issues weak tea 61-word response to explosive Prince Harry and Meghan Markle interview that alleges racism in royal famly... CBS, Republic, anti-monarchy group, benefit from Oprah Winfrey's masterpiece... Being a 78-year-old white guy helps Biden sidestep culture wars, says DC Post columnist.

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Why You Should Get Comfortable With Embargoes

Tue, Mar. 9, 2021

By Bryan Blatstein

Bryan BlatsteinWhile press releases are important for informing the media, the embargo can add even more value to coverage—particularly in health and science.

Reimagining the New Consumer

Mon, Mar. 8, 2021

By Ronn Torossian

Ronn TorossianTips to improve marketers' engagement with consumers in a post-pandemic world.

Pence Revisits 'Rigged Election' Lie

Thu, Mar. 4, 2021

By Kevin McCauley

Mike PenceMike Pence revisits 'rigged election' lie as he tries to win back a measure of his former master's approval... Las Vegas Sands Corp. claims it pays tribute to founder Sheldon Adelman, who died Jan. 11, by selling off his cherished Vegas properties.

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