GolinHarris has hired Chuck Hemann as executive director of digital analytics.
The data guru will counsel clients and serve as chief architect for the build-out of the Interpublic unit’s digital practice.
Hemann, who contributed a Big Data piece for O'Dwyer's in October, was group director at WCG’s Austin analytics center, serving clients such as Intel and Procter & Gamble.
He co-authored Digital Analytics: Making Sense of Consumer Data in a Consumer World.
Hemann reports to GH’s executive director Greg Sendi in Chicago.