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Category: Technology PRReturn to Latest News
Mon., Sep. 26, 2016
Marketers Need Digital Literacy
By Editorial Staff
 
The Language of Digital - Racepoint GlobalMarketers must understand the technical aspect of digital strategy, including coding and development, to be successful according to Racepoint Global's latest whitepaper.
Category: Technology PR
Tue., Sep. 20, 2016
KCD Acquires Wall & Broadway
By Jon Gingerich
 

KCD PRKCD PR has acquired boutique fintech consultancy Wall & Broadway.

Category: Technology PR
Mon., Aug. 8, 2016
What Apple Teaches Us About PR
By Ronn Torossian
 
ronn torossianHow Apple amasses profits and achieves success even though it owns only a small share of the market.
Category: Technology PR
Wed., Jul. 27, 2016
HDMI Finds Feintuch
By Jon Gingerich
 
HDMIHDMI Licensing has named Feintuch Communications its North American PR agency of record.
Category: Technology PR
Mon., Jul. 25, 2016
London's Dynamo Eyes Silicon Valley
By Editorial Staff
 
heather delaneyLondon-based Dynamo, which has made a PR splash supporting crowdfunding campaigns, has opened a Silicon Valley operation with the launch of Dynamo Communications. 
Category: Technology PR
Fri., Jul. 15, 2016
Lewis Taps Corsi to Lead US on McLintic's Exit
By Editorial Staff
 
stephen corsiGlobal tech agency Lewis has elevated Stephen Corsi to lead its US operations with the exit of 20-year alum Morgan McLintic.
Category: Technology PR
Wed., Jul. 13, 2016
Pittham Takes Reins at AxiCom
By Editorial Staff
 
Cathy PitthamCathy Pittham, a tech PR veteran of Racepoint, Text 100 and Weber Shandwick, has been named CEO of Cohn & Wolfe's AxiCom tech PR operation.
Category: Technology PR
Mon., Jun. 20, 2016
Tech PR Vet Weinkrantz Dies in Israel
By Editorial Staff
 
alan weinkrantzTech PR veteran Alan Weinkrantz died June 17 after a driver apparently lost control and ran down two people at a sidewalk cafe in Tel Aviv, Israel.
Category: Technology PR
Fri., Jun. 10, 2016
Coyne Amplifies KEF
By Editorial Staff
 
KEF speakerBritish loudspeaker maker KEF has plugged in Coyne PR to amplify its PR in the US.
Category: Technology PR
Mon., Jun. 6, 2016
BlueHornet Books Feintuch
By Jon Gingerich
 
BlueHornetEmail marketing services provider BlueHornet has named Feintuch Communications its agency of record.
Category: Technology PR
Fri., May 20, 2016
Leclanché Lands Feintuch as AOR
By Jon Gingerich
 
LeclancheSwiss battery maker Leclanché has named Feintuch Communications its North American PR agency of record.
Category: Technology PR
Wed., May 18, 2016
Tech PR Agencies Disrupt Traditional Growth Model
By Adrienne Jordan
 
Peter ProdromouThe top 10 firms ranked by O’Dwyer’s that specialize in technology brought in more than $240 million in net fees in 2015, charting historic growth amid market volatility and seemingly constant evolution within the industry.
Category: Technology PR
Tue., May 17, 2016
Former NSA Deputy Director Shares Strategies for Cybersecurity Challenges
By Hal Bienstock
 
Hal BienstockThere are two kinds of companies: those that have been hacked and those that have been hacked but don’t know it yet.
Category: Technology PR
Fri., May 6, 2016
Storytizing: A Communications Game Changer
By Bob Pearson
 
Bob PearsonAll models evolve. Often the change is imperceptible, but in today’s world, the three primal drivers of evolution — technology, science and culture — are shaping how we reach our customers faster than ever before.
Category: Technology PR
Wed., May 4, 2016
Affect Announces Boston Outpost
By Jon Gingerich
 
AffectAffect has expanded, with the opening of a new office in downtown Boston.
Category: Technology PR
Thu., Apr. 14, 2016
Grayling Plugs in Blackberry’s Emery to Lead Tech
By Editorial Staff
 
adam emeryAdam Emery, VP of corporate communications for Blackberry, has moved to Grayling as head of its US technology practice.
Category: Technology PR
Wed., Apr. 6, 2016
PR Lessons From the First Tech Bubble Burst
By Michael Fineman
 
Michael FinemanParallels exist between today’s tech boom craze, characterized by a saturation of up-and-coming startups, with the ill-fated “dot-com” era of the late ’90s.
Category: Technology PR
Tue., Mar. 29, 2016
W20's Brito to Lewis
By Editorial Staff
 
michael britoMichael Brito, who led social marketing for W20 Group, has moved to Lewis as senior VP of digital marketing to head its Lewis Pulse operation in San Francisco.
Category: Technology PR
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Aug. '16
Financial PR/IR & Professional Svcs. PR
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Jul. '16
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Commentary &
Prof. Development:

Mon., Sep. 26
Do Newspaper Readers Want “Puppy Dogs” or Real News?
By Jack O'Dwyer

Mon., Sep. 26
Pitching Broadcast: How to Get Your News on the News
By Stacey GrimsrudStacey Grimsrud

Fri., Sep. 23
The Bully Pulpit Isn’t for Bullies
By Joe Honick
Joe Honick

Fri., Sep. 23
Election PR Opportunity: Show Who Benefits!
By Ronald N. LevyRonald N. Levy

Thu., Sep. 22
How Hillary Wins the Debates
By Fraser Seitel
Fraser P. Seitel

Wed., Sep. 21
Cable TV: Not on Top of the News
By Arthur Solomonarthur solomon

Tue., Sep. 20
The Impossible Standard of Vetting in a Post 9/11 Era
By Eric Lebson
Eric Lebson

Mon., Sep. 19
Should Rapists Be Allowed in the Football Hall of Fame?
By Ronn TorossianRonn Torossian

Thu., Sep. 15
My Wells Fargo Folly: Investing Alongside Warren Buffett
By Eric StarkmanEric Starkman

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:
Mon., Sep. 19
Port of Browsville Eyes PR
Port of Brownsville, TX

Fri., Sep. 16
California Therapists Review PR
Physical therapy

Wed., Sep. 14
Silicon Valley Eyes Campaign Against Payday Lending
Payday lending

Fri., Sep. 2
Committee to Protect Journalists Seeks PR Firm
CPJ logo

Thu., Sep. 1
Art Non-Profit Seeks Event Planning PR
Beijing Contemporary Art Foundation

Thu., Aug. 25
Nutrition Resource Seeks PR firmHealthy Dining Finder

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
Edelman Trust Barometer Edelman Trust Barometer 2013
5WPR NYC Public Relations Firm
 
Mediaco by Weber Shandwick
 
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
Full ranking of firms >>
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Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
 
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2016 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Svcs. & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
 
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
 
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