peter shermanOmnicom has promoted JWT North America CEO Peter Sherman to a new executive VP post reporting to Omnicom CEO John Wren.

Sherman will report to Wren on a "series of major initiatives that include driving innovation and collaboration " across the ad/PR combine's client roster.

Omnicom is merging with Publicis in a $35B deal.

"His global experience in multiple categories is perfect for the role of strengthening our relationships with our biggest clients by providing them with better and more integrated services," Wren said in a statement.

Sherman held various roles at OMC's BBDO in the US and Europe.