Kati Waldenburg has joined MZ North America’s New York office to build out the PR practice of the Sao Paulo-based investor relations firm that has more than 525 staffers.
She will oversee client strategy, media outreach and brand awareness.
Waldenburg also did stints at Teneo, LAK Public Relations and Gutenberg Communications.
She will lead PR initiatives for MZNA’s clients with an emphasis on investor and financial media communications.
Ted Haberfield, chairman/CEO of MZNA said Waldenburg has demonstrated the ability to lead high-impact PR programs and deliver consistent results for clients. “Her skill set and expertise in developing and implementing campaigns will be an asset as we further expand our communication capabilities,” he added.
MZNA has offices in Chicago, San Diego, Aliso Viejo, Austin, Minneapolis.