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| Dallas Lawrence |
Samba TV, a tech company that lets brands and customers measure streaming engagement, hires Roku head of platform communications Dallas Lawrence as SVP and head of communications and brand, a newly created position. At Roku, Lawrence led all programming communications. He has also served as chief communications and brand officer at adverstising tech company OpenX and was world-wide managing director and global practice chair at Burson-Marsteller’s global digital practice. In addition, Lawrence was a spokesperson for the George W. Bush administration during the Iraq war.
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| Patty Trevino |
Red Lobster brings on Patty Trevino as chief marketing officer. Trevino joins Red Lobster from CKE Restaurant Holdings, where she was senior vice president of marketing for both the Carl's Jr. and Hardee's brands. She has also held executive marketing posts at Burger King, Outback Steakhouse and Bonefish Grill. At Red Lobster, Trevino will unify and lead the marketing, communications, customer experience and loyalty and culinary operations teams.
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| Michael Fleischman |
KERV Interactive, a digital advertising platform, hires Michael Fleischman as chief financial officer. Fleischman joins the company from investment banking firm Progress Partners, where he served as an executive in resident. He was previously CFO of Digital Remedy for more than ten years, and been SVP of corporate finance and strategic planning for Cablevision and Rainbow Media Holdings. In his new position, Fleischman will oversee KERV’s accounting, financial planning and capital raising activities.
Stagwell brings on David Olesnevich as chief growth officer, owned media and Drew Schutte as chief revenue officer, owned media... Spectrum Science names Lisa Talbot president of Spectrum Science Communications. Talbot was most recently chief client officer at MSL, where she oversaw healthcare, consumer and corporate practices... IHS, a global information provider, names Stephanie Buscemi as SVP and CMO, a newly created role....Red Shoes Inc., a woman-owned, marketing firm in Appleton, WI, promotes Reagan Fritts, Mia Hermansen, Katie Much, Jennifer Thurlow and Carly Tiedt to new roles. 
Former deputy undersecretary of agriculture Darci Vetter joins berry producer Driscoll's as VP, public affairs.
The International Dairy Foods Association brings on 
INFINITE appoints Eric Wiedeke as head of talent, a newly created position intended to strengthen the firm’s people strategy and global growth ambitions... Anomaly promotes Kira Montgomery to executive strategy director, head of communications strategy, expanding her remit from the agency’s Toronto office to its full North American business... The Jackson Laboratory, which focuses on genetics and genomic medicine, appoints Steven Holstein as SVP of external affairs.
Global Counsel managing director Benedict Brogan is joining FTI Consulting as a senior managing director within its strategic communications segment.
