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| Dallas Lawrence |
Samba TV, a tech company that lets brands and customers measure streaming engagement, hires Roku head of platform communications Dallas Lawrence as SVP and head of communications and brand, a newly created position. At Roku, Lawrence led all programming communications. He has also served as chief communications and brand officer at adverstising tech company OpenX and was world-wide managing director and global practice chair at Burson-Marsteller’s global digital practice. In addition, Lawrence was a spokesperson for the George W. Bush administration during the Iraq war.
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| Patty Trevino |
Red Lobster brings on Patty Trevino as chief marketing officer. Trevino joins Red Lobster from CKE Restaurant Holdings, where she was senior vice president of marketing for both the Carl's Jr. and Hardee's brands. She has also held executive marketing posts at Burger King, Outback Steakhouse and Bonefish Grill. At Red Lobster, Trevino will unify and lead the marketing, communications, customer experience and loyalty and culinary operations teams.
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| Michael Fleischman |
KERV Interactive, a digital advertising platform, hires Michael Fleischman as chief financial officer. Fleischman joins the company from investment banking firm Progress Partners, where he served as an executive in resident. He was previously CFO of Digital Remedy for more than ten years, and been SVP of corporate finance and strategic planning for Cablevision and Rainbow Media Holdings. In his new position, Fleischman will oversee KERV’s accounting, financial planning and capital raising activities.




Brittney Basden, who led public affairs and advocacy partnerships at the Washington Post has joined Bully Pulpit International as a managing director.
The DUX Group, a Washington, D.C.-based strategic communications firm that works with leaders in highly regulated industries, names Lauren Boland as VP... Workday, an enterprise AI platform for HR, finance and IT, names Sarah Kennedy Ellis CMO, effective Oct. 5. Kennedy Ellis joins the company from Google... Octave Specialty Group, a global specialty insurance firm, brings on Philip Stefano as managing director, head of investor relations.
Michele Ziosi will rejoin Stellantis on Oct. 1 as chief PA officer responsible for Enlarged Europe and for the global coordination of the carmaker’s PA activities.
Inizio, which works with clients in the health and life sciences sectors, appoints Oisín Ó Gógáin as chief people officer... The Boston Beer Company names Allison Stransky CMO, effective Oct. 12. Stransky was previuosly VP and CMO at Samsung Electronics America... Newark Regional Business Partnership and its 501(c)(3) affiliate, the Renaissance Newark Foundation, bring on Kim Lewis-Collins as VP, marketing and business development, a newly created role.
Carmichael Lynch president and manager Julie Batliner is joining Padilla as president, succeeding Matt Kuchariski. Kucharski will transition to a fractional role with the agency as an executive counselor through the end of the year.



