News of Firms: Trailrunner International Moves into Sports
Tue., Dec. 5, 2023
By Steve Barnes
TrailRunner International teams up with Legends, which designs, plans and executes experiences in sports and entertainment, on a joint venture, TrailRunner Sports... Blue Engine, which targets the consumer lifestyle space, is formed through the merging of the strategic practices of ICR and Bullfrog + Baum... Melcher Media, a book packaging and production company, expands into marketing.