On the Move: Financial Profiles Names Johnston SVP-ESG

Leigh Ann Johnston

Financial Profiles brings on Leigh Ann Johnston as senior vice president to lead its environmental, social and governance and sustainability practice. Johnston was most recently director of sustainability at Tyson Foods, where she developed programs, metrics and targets to ensure sustainability strategies and goals were met and advised on sustainability trends and stakeholder expectations. “We are thrilled to have someone with Leigh Ann’s expertise and experience join our team to assist our clients’ ESG efforts,” said Financial Profiles president and founder Moira Conlon.

Deborah Boyd

Crosby Marketing Communications hires Deborah Boyd as vice president of talent management & human resources. Boyd previously served as director of human resources at Annapolis Pediatrics and the Chesapeake Bay Foundation. In her new post, she will lead Crosby’s talent management initiatives, recruitment, and diversity, equity and Inclusion programs. She will also oversee Crosby’s employee benefits program. “Debbie’s hiring represents another important investment in creating a welcoming, inclusive workplace and positive culture,” said Crosby president & CEO Raymond Crosby.

Lindsey von Busch

The Berman Group hires Lindsey von Busch as managing PR director. Von Busch comes to the agency from Rubenstein Public Relations, where she was VP for the agency’s lifestyle consumer practice. She was previously public relations director at The Social Status Co., and has also worked at Meredith Corporation and MSNBC. In her new role, von Busch will oversee internal and external strategies, reporting directly to agency president Sarah Berman. The Berman Group has also appointed Melinda Crump as PR director. Crump was previously director of PR, media relations and liaison officer at financial technology company Sageworks.

Jane Chero

The Media Matters, which focuses on the home furnishings, décor and interior design industries, names Jane Chero director of client engagement. Chero comes to the firm from Steinreich Communications, where she was account director. Before that, she was vice president of production and director of marketing for Home Furnishings Business. In her new role, Chero will work with the agency’s team and its clients to focus on strategic brand objectives, monitor project progress and provide insight and direction on vision, strategy and implementation. “Jane has a unique blend of talent, energy and experience that will allow her to make an immediate impact for our clients creating best-in-class communications and marketing services and implementing public relations activities,” said VP strategic marketing Dawn Brinson.