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| Specialty Index
705 Melvin Ave., #200,
Integrated marketing programs, national PR/media relations, PSAs, digital/social media/content marketing, health communications.
Employees: 115. Founded: 1973.
The Crosby team is passionate about helping clients Inspire Actions That Matter™—actions that positively impact people’s lives and contribute to the greater good.
Crosby helps clients make powerful connections with their customers, constituents, and communities to shape attitudes, inspire behavior change, and motivate action. The firm's award-winning campaigns, which integrate paid, earned, shared and owned media, have touched the lives of virtually everyone in America. The firm has specialized practices in Healthcare, Government, Nonprofits and Causes, and Military and Veterans.
Crosby is a Google Premier Partner, #27 on O’Dwyer’s national ranking of PR firms and #10 for healthcare PR, and a member of the PR Council, American Association of Advertising Agencies (4As), and the Diversity Action Alliance. The firm has offices in Maryland’s state capital of Annapolis and in Washington, D.C. To see case studies and capabilities, visit www.crosbymarketing.com.
Leadership: Raymond Crosby, pres.; Robert Schnapp, exec. creative dir.; Denise Aube, exec. VP, healthcare practice leader; Anna Zawislanski, exec. VP, government practice leader; Pam Atkinson, exec. VP, connection planning; Suresh John, exec. VP, digital strategy & analytics
Agency for Healthcare Research and Quality (AHRQ)
Blue Cross and Blue Shield of Vermont
Centers for Disease Control and Prevention (CDC)
DAV (Disabled American Veterans)
Dept. of Defense/Military OneSource
Shriners Hospitals for Children
Social Security Administration
Substance Abuse and Mental Health Services Administration (SAMHSA)
U.S. Dept. of Agriculture (USDA)
U.S. Dept. of Health and Human Services
USAA Educational Foundation
The Wallace Foundation
Crosby in the news with O'Dwyer's:
Health PR Firms Post 24.8% '22 Growth
Thu., Apr. 6, 2023...to $33.9M, ICR dipped 13.7 percent to $31.9M, imre fell 8.5 percent $31.2M and Crosby dropped 11.4 percent to $25.2M.
Finn Partners Adds 42 New Clients
Finn Partners’ healthcare unit...
PPHC Acquires Multistate Assocs. for $22M
Wed., Mar. 1, 2023...capabilities.
Multistate, which serves more than 300 corporate clients, is marking its 40th anniversary.
CEO James Crosby said the acquisition shows that “federal and state policy issues are evermore interdependent and...
On the Move: Hanak Succeeds Foley at KEF Media
Fri., Feb. 17, 2023...and exceeding client expectations while guiding our team made this promoton an easy decision.”
Crosby Marketing Communications hires Edward Farley as an EVP. Farley was previously VP of brand...
News of Firms: Next Practices Group Adds Content Science
Thu., Oct. 20, 2022...rich New Orleans cultural focus,” said Virginia Miller, who owns BMF along with Greg Beuerman.
Crosby Marketing Communications recently held its tenth annual Inspiring Actions That Matter Day of Service....
Inclusivity: From Good Intentions to Meaningful Action
Mon., Oct. 17, 2022...language—in reducing health disparities.
While valuing inclusive communication is an important step, it’s clear from Crosby ’s current work with payors, health systems, and federal agencies that implementation is often very...
On the Move: Lambert Hires Ogilvy Vet Wiegard
Tue., Sep. 13, 2022...Wagstaff has also promoted Jessica Levine to director, east coast, Europe and Caribbean; Shannon Crosby to director, destination marketing & representation; and Lauren Green to director, west coast, Hawaii,...
News of Firms: M&C Saatchi Unveils One-to-One
Tue., Jun. 14, 2022...and creators remain at the heart of the opportunities ahead,” said UTA co-president David Kramer.
Crosby Marketing Communications bankrolls a $100,000 scholarship program for students of Anne Arundel Community College. Each...
On the Move: Financial Profiles Names Johnston SVP-ESG
Thu., Jun. 2, 2022...to assist our clients’ ESG efforts,” said Financial Profiles president and founder Moira Conlon.
Crosby Marketing Communications hires Deborah Boyd as vice president of talent management & human resources. Boyd...
Healthcare PR Firms Enjoy 47% Growth in '21
Tue., Mar. 29, 2022...notable uptick in demand for PR and marketing services from biopharma and life sciences organizations.”
Crosby Handled Ups and Downs of Pandemic.
Let's Go Washington Cherry Blossoms!
Thu., Feb. 3, 2022...about COVID-19.
Neil Young launched the crusade and has been joined by former bandmates David Crosby , Graham Nash and Stephen Stills, as well as Joni Mitchell.
India.Arie is pulling her songs...
PR Rebounded in ’21 From Chaos of Pandemic ’20
Thu., Dec. 30, 2021...of the COVID-19 pandemic on its communications offerings. Net income surged 13.5 percent to $355.6M.
Crosby Marketing Communications lands a five-year brand strategy and integrated marketing communications contract from the...
Crosby Signs Up for Peace Corps Duty
Tue., Nov. 2, 2021...
The Peace Corps has signed Crosby Marketing Communications to a five-year brand strategy and integrated marketing services contract worth an...
On the Move: Goodman Media International Hires Buteau
Fri., Oct. 29, 2021...to deliver maximum impact for our clients,” said Antenna CEO Keith Zakheim.
Florence Lochrane, Jennifer Forester
Crosby Marketing Communications hires Florence Lochrane as social media supervisor and Jennifer Forester as social...
News of Firms: Momentum Acquires ITSMA
Fri., Jul. 2, 2021...science, technology and innovation, and encourage more girls and young women to pursue STEM careers.
Crosby Marketing Communications joins the Diversity Action Alliance, a national coalition working to promote diversity, equity...
On the Move: Baretz+Brunelle Boosts Chicago, NY Outposts
Thu., Apr. 29, 2021...and dramatically grow our revenues," said Sprit of America CEO Jim Hake.
Madeleine Beck, Sabrina Ostrowski
Crosby Marketing Communications promotes Madeleine Beck to vice president, integration management, and Sabrina Ostrowski to...
Healthcare Firms Saw Fees Rise More Than 30% in 2020
Mon., Apr. 19, 2021...to $32.6M, and Spectrum, down 2.9 percent to $32.9M.
Evoke KYNE (+23.5 percent to $31M), Crosby Marketing Communications (+20.5 percent to $28.2M), imre (+14.3 percent to $24.1) and ICR (+21.2...
On the Move: Weber Shandwick Ups Beckman to Global Creative Czar
Fri., Apr. 16, 2021...come alive,” said Actual Agency founder and CEO Michael Young.
Debbie White, Karin Siomporas, Sarah Goodling
Crosby Marketing Communications has promoted Sarah Goodling to director, social media; Karin Siomporas to director, integration management,...
On the Move: Rabin Martin Names Robert Mallett CEO
Thu., Jan. 7, 2021...of Omnicom Public Relations Group, which includes Rabin Martin.
Kate Thomas, Donald Ritchey and Alexx Weincek
Crosby Marketing Communications promotes Kate Thomas to digital design supervisor, Donald Ritchey to director of IT services,...
On the Move: Inkhouse Promotes Morra to COO
Wed., Dec. 9, 2020...staffing account teams while providing strategic support for many of the firm’s tech clients.
Crosby Marketing Communications promotes Lee Gatchel to VP, experience design. Gatchel previously served as digital creative director....
Humphries Takes EVP Job at Crosby
Tue., Nov. 10, 2020...
Crosby Marketing Communications has hired Edelman vet Megan Humphries as an executive VP.
Humphries comes to...
On the Move: M&T Banks on Lagutaine
Thu., Jul. 30, 2020...exciting juncture for our company,” said Tech Data CEO Rich Hume.
Ron Ordansa (left)and Elise Kolaja
Crosby Marketing Communications has promoted Ron Ordansa and Elise Kolaja to vice president, creative director....
On the Move: Initiate-it Names Foot CMO
Mon., Jun. 15, 2020...reopen Berks County,” said Berks County Commissioner Christian Y. Leinbach.
Danielle Fox (left) and Sydney Brown
Crosby Marketing Communications has hired Danielle Fox as a social media manager and Sydney Brown...
On the Move: ACLU Names Rebecca Lowell Edwards CCO
Wed., May 20, 2020...on Robert Volmer as VP of marketing communications. Volmer is a founding partner of Crosby ~Volmer International Communications. He was previously manager of corporate communications at the Air Transport Association....
Booz Allen's Kopack Moves to Crosby
Wed., May 13, 2020...Kopack, a senior lead technologist at Booz Allen Hamilton consulting firm has moved to Crosby Marketing Communications.
As senior technology project lead, Kopack will guide content, user experience and web...
Top 10 Healthcare Firms Post 14.3% Gain
Tue., Apr. 21, 2020...the proven principles of health communication and behavior change communications to combat the COVID-19 pandemic."
Crosby Expands Client Relationships
O'Grady Reports for Service at Crosby Marketing
Thu., Sep. 26, 2019...& career program as associate director in the office of family policy, has joined Crosby Marketing Communications as executive VP/military & veterans practice leader.
At the DOD, she partnered with...
Top 25 PR Firms Post 12.9% Jump in '18 Income
Wed., Mar. 27, 2019...in the double-digits. Leading gainers in this range are: Walker Sands Communications (#36, $14.1M, up 62.3 percent), Crosby (#26, $20.6M, up 36.5 percent), Lambert (#45, $10M, up 32.1 percent), Jeffrey Group (#47, $9.9M, up 22.4 percent), and rbb...