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Momentum, an “account-based marketing” firm, acquires ITSMA, which provides thought leadership and other services for B2B companies. ITSMA will remain under the leadership of president Dave Munn, and the firm’s senior leadership team will stay in place. “This deal is all about giving our combined clients deeper insight, creative thinking and enhanced hands-on support into what works, what doesn’t, and what clients should be thinking about next,” said Momentum founder and CEO Alisha Lyndon. Munn says that the acquisition will allow ITSMA to offer clients “a greatly expanded team of growth advisors and a more complete suite of account-based insight.” Momentum has offices in Seattle, Boston and London, while Lexington, MA-headquartered ITMSA also has a location in Pune, India.
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Hotwire announces participating companies in the Hotwire Ignite Possibility Program. Launched earlier this year, the program is providing $1 million in pro bono brand marketing and public relations services to tech and tech-enabled organizations led by or supporting minority communities. The six initial participating companies are: Children’s Creativity Museum; Full Circle Fund, which invests in San Francisco Bay Area nonprofits; Go Flyy, a delivery and returns service for fashion, beauty and wellness products; Husmus, an online service for renters; Menther, a digital platform helping to empower and advance women; and Storyskimo, which leverages audio and podcasting as a language and learning development tool for children. In addition, the firm’s Spain office has launched an industry collaborative think tank, Margarita Bly, that is working to pave the way for more female communicators of science, technology and innovation, and encourage more girls and young women to pursue STEM careers.
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Crosby Marketing Communications joins the Diversity Action Alliance, a national coalition working to promote diversity, equity and inclusion in the public relations and communications fields. The coalition brings together leaders of public relations organizations to increase participation by underrepresented groups—as measured by recruitment, retention and representation—in management. Crosby will support the Alliance’s goal of having the communications professions reflect the diversity in the United States by 2025. “Our membership in the Diversity Action Alliance reflects our ongoing commitment and drive to create an inclusive workplace,” said Crosby President and CEO Raymond Crosby.
Page launches the Polansky Future Leaders Fund, which was established through a gift from 2025 Page Hall of Fame inductee and former Weber Shandwick Global CEO Andy Polansky... Ruder Finn reintroduces its website, ruderfinn.com, which will now feature a large language model (LLM) as its primary user interface... Higher Plane Media is launched by former Sloane & Company CEO Darren Brandt.
Champion, which specializes in restaurant, franchise and consumer brands, opens a Miami office, adding to its operations in Dallas and Los Angeles... Violet PR, a Montclair, NJ-based firm that focuses on economic development, commercial real estate and place branding, opens a second office on Park Avenue South in New York... Inflection Point, a founder-led, senior growth systems partner for startups and growth-stage businesses, launches... PRSA announces the recipients of its inaugural Women of Impact Awards. Honorees honorees were recognized during the PRSA Women of Impact Summit & Awards at the Union League Club of Chicago.
FleishmanHillard is shuttering its 20-member Dublin office as Omnicom Public Relations reorganizes its global operations... Vested acquires Watermark, a D.C.-based public affairs and special situations firm.... Matter earns two Pinnacle Awards 2026 Marketing & Communications honors for its clients.
Quad/Graphics launches Direct, a Quad Agency to help marketers create, execute and measure direct marketing campaigns in one connected offering... InnoVision Marketing Group SVP/senior creative director Giselle Campos and SVP/general manager Alanna Markey are among the first-ever winners of the San Diego Business Journal’s Indispensables Awards, which recognizes professionals who make the greatest impact within their organizations and across the San Diego business community... Park Place Technologies, an IT infrastructure services firm that works with Feintuch Communications, releases the second episode of its “The Savvy CIO” podcast. 
Ripley PR is named a silver winner in the TITAN American Business Awards’ Outstanding PR Campaign category... Excellera, a corporate-advisory firm, came in at number one in deal count, as well as fourth in deal value, in Mergermarket’s list of top EMEA firms... Thunderly is telling the stories of military veterans who transferred the discipline, organization and leadership skills developed in service to their country into successful post-military careers as franchise business owners, as part of its year-long "American Dreamers: The Stories of Franchising" effort.
