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Crowe PR is forming a strategic alliance with brand consultancy Movetic. Crowe PR and Movetic have collaboratively supported consumer goods brands for over six years and the formalized alliance will further optimize the teams’ collaborative work, starting with branding and content development through strategic communications plans, message elevation, media relations, influencer marketing and social offerings. “Crowe PR’s partnership with Movetic has been years in the making, starting in the spirits industry and growing into wellness and food-focused brands. This alliance is truly built on shared values and a commitment to excellence,” said Crowe PR founder and CEO Anna Crowe.
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| Bill Knapp |
SKDK founding partner Bill Knapp is inducted into the Association of Political Consultants Hall of Fame. The award, which recognizes industry pioneers who have made a significant and lasting mark in political consulting and issue advocacy, was presented at the AAPC Hall of Fame & Campaign Excellence Awards Luncheon on April 18 as part of their annual Pollie Awards & Conference in Washington, D.C. Knapp has served as the senior media strategist for six U.S. presidential campaigns and numerous congressional, gubernatorial and mayoral races. In 1996, he led the creative teams for the Clinton-Gore campaign and the DNC, and he played a key role in President Obama’s 2008 campaign, producing numerous state-specific and national ads. Knapp was also lead strategist and ad maker for all three of Mike Bloomberg’s successful New York City mayoral campaigns, his 2020 presidential run, and his nonprofit Everytown for Gun Safety. “Bill Knapp's leadership as a founding partner of our firm, coupled with his strategic prowess and creative genius, have left an indelible mark on our industry,” said Doug Thornell, CEO of SKDK.
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SixSpeed, an independent creative marketing agency, acquires KC Truth, a media and creative agency. Both firms are based in Minneapolis. The acquisition is intended to provide SixSpeed with expanded integrated services, including robust media strategy and global placement capabilities. SixSpeed has worked with clients including Polaris, Red Bull, Titleist, Target, Knipex, Club Car and Dan-O's Seasoning, while KCTruth’s roster has included such brands as 3M, Cargill, Twin Cities Orthopedics, Minnesota Public Radio, and University of St. Thomas. “Adding the combined creative and media services of KC Truth to SixSpeed is a huge win for us and our clients," said SixSpeed CEO Kevin Reilly.
Mod Op, a digital marketing agency, acquires brand strategy, package design & integrated marketing agency LAM Design... Warren Green & Associates is adding public relations to its services by partnering with Trip Whisperer Agency... The Pollack Group awards its Noemi Pollack Scholarship for the 2024-2025 school year to Sophie Schaked, a rising sophomore at The USC Annenberg School for Communication and Journalism.
The Bliss Group opens a London office to serve professional services, financial services, healthcare, tech and impact clients with a European presence... Granite Creek Capital Partners in partnership with Boathouse Capital, makes an investment in The District Communications Group... Treble forms an artificial intelligence practice group, which will be led out of the agency’s San Francisco office by VP Will Kruisbrink.
CG Life brand The Market Element is relaunched as Element CG... Gateway Group, a financial communications and digital media advisory firm, is bringing back its annual Gateway Conference... Firebrand launches what it says is an industry first: an integrated Account-Based Marketing and PR service.
RVD Communications, a New York-based PR, influencer marketing and brand building agency, is acquired by Band of Insiders... An NCSolutions consumer sentiment survey finds that 55 percent of respondents would be more likely to try a product if it’s marketed as being aligned with a healthier and more sustainable lifestyle... IPG Mediabrands launches its Climate Action Accelerator Program.
If your firm took part in O’Dwyer’s 2024 Rankings, there’s still time for it to appear in the profile section of our big May Rankings Issue.
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