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Hotwire
200 Broadway, Industrious 3rd flr., office 304,
New York,
NY
10038
646/974-9490
Founded: 2000.
Agency Statement:
Hotwire is a tech PR, communications, and marketing consultancy. Globally, top technology brands partner with us for expert consultancy to scale and support their businesses. Found at the intersection of technology and humanity, our 400+ people in 11 countries weave global experience and local expertise to define, measure, and repeat success across reputation, relationship, and revenue campaigns.
Heather Kernahan, global CEO; Will Hutchinson, chief fin'l & strategy officer; Heather Craft, CEO, North America; Ute Hildebrandt, CEO, Continental Europe; Jeremy Lucas, CEO, UK; Laura Macdonald, chief growth officer; Stephanie Pastorelli, chief people and culture officer; Beatrice Agostinacchio, mng. dir., Italy & Spain; Virginie Puchaux, mng. dir., France; Anol Bhattacharya, mng. dir., marketing, Asia Pacific; Melissa Cullen, mng. dir., communications, Asia Pacific; Martin Opercan, mng. dir., Germany
San Francisco Office
655 Montgomery St., #850, San Francisco, CA 94111
Minneapolis Office
323 N Washington Ave., Minneapolis, MN 55401
Hotwire in the news with O'Dwyer's:
• | A Tough 2023 for TechThu., Apr. 18, 2024...resource management to AI tools— which we expect to positively impact the bottom line in 2024.”
Hotwire Embraces Change
“Our industry is still navigating long-term questions about how marketing and communications leaders... |
• | On the Move: Howard U Hires Sermons as Comms ChiefFri., Feb. 9, 2024...with the business’ priorities is a true value-add,” said Allison global CEO Jonathan Heit.
Sarah Kalhorn
Hotwire brings on Sarah Kalhorn as EVP, growth. Kalhorn, who was previously a VP at ... |
• | PR's Top Pros Talk: Christa ConteWed., May 3, 2023..."The metaverse is starting to take shape everywhere and through so many different conversations," Hotwire Global EVP and head of client services Christa Conte tells Doug Simon.
Conte says that... |
• | Tech Firms Saw 3.9% Uptick in 2022Wed., Apr. 19, 2023...of those firms saw pretty healthy gains in terms of staffers as well. No.2 Hotwire increased headcount by 46.7 percent, and No. 3 Finn Partners was up by 18.7... |
• | News of Firms: Hotwire Expands ESG OfferingsTue., Jun. 21, 2022...
Heather Kernahan
Hotwire expands Environmental, Social, Governance services. Three new research-based offerings are now available to support clients with... |
• | PR's Top Pros Talk: Laura MacdonaldWed., Feb. 23, 2022...we've really seen the need to invest into research and insights to dig deep," Hotwire co-president Laura Macdonald tells Doug Simon.
She says that in a rapidly changing marketplace, communicators... |
• | Thoughtful Working 2.0: The New DealThu., Nov. 18, 2021...pool
Open doors to diverse individuals who think differently and move your business ahead. At Hotwire , for example, we're looking for great people in sectors like travel, tourism and manufacturing... |
• | News of Firms: Momentum Acquires ITSMAFri., Jul. 2, 2021...Seattle, Boston and London, while Lexington, MA-headquartered ITMSA also has a location in Pune, India.
Hotwire announces participating companies in the ... |
• | On the Move: Edelman Recruits Becker for IntegrationFri., Jun. 11, 2021...will be based in New York and report to CEO Richard Edelman.
Heather Craft, Laura Macdonald
Hotwire promotes Heather Craft and Laura Macdonald to co-presidents of the North America business, effective... |
• | Hotwire Names Kernahan Global CEOTue., Jun. 8, 2021...
Heather Kernahan
Tech PR specialist Hotwire has promoted North America CEO Heather Kernahan to the role of global chief executive... |
• | Tech Firms Ride Out a Tough 2020Thu., Apr. 22, 2021...8.7 percent slide from $274.7 million in tech-related net fees to $250.6 million. Number-two Hotwire was also down a bit, dropping from $42.2 million to $41.7 million.
Finn Partners, which... |
• | O'Dwyer's Ranks PR Firms by 19 SpecialtiesThu., Apr. 8, 2021...Partners), Financial PR/Investor Relations (#1 Edelman, #2 ICR, #3 Prosek), Technology (#1 Edelman, #2 Hotwire , #3 Finn Partners), Travel & Economic Development (#1 Edelman, #2 Zimmerman, #3 Finn Partners), Food... |
• | PR's Top Pros Talk: Heather KernahanThu., Jan. 21, 2021...2021? “Figure out how to stay inspired.” That’s the top piece of advice that Hotwire CEO, North America, Heather Kernahan shares with Doug Simon in the latest “PR’s Top... |
• | PR's Top Pros Talk: Tips for 2021Mon., Dec. 21, 2020...Mike Paul, President, Reputation Doctor
• Emily Poe, CIO, W2O
• Heather Kernahan, CEO, North America, Hotwire Global and Board Chair, PR Council
• Ronn Torossian, CEO, 5W PR
• Gigi Garcia Russo,... |
• | The Next Best Thing is Being Better TogetherWed., Nov. 25, 2020...the larger role marketing and communications can play in aiding business objectives. Specifically, at Hotwire , we doubled down on our investment in digital marketing and strategy—knowing that as budgets... |
• | Events: ICR Hosts IPO Edge Boot CampFri., Oct. 2, 2020...American men in the PR profession and the future of the agency. Speakers include Hotwire global CEO Barbara Bates, Edelman financial services sector global chair Deidre Campbell, and Hill... |
• | Accounts in Transit: PAN Communications Picks Up SailPointWed., Sep. 9, 2020...their data-driven approach to integrated marketing programs,” said SailPoint senior director, corporate communications Jessica Sutera.
Hotwire has been named agency of record for enterprise technology company Brightspot, which was formerly... |
• | On the Move: dna's Rinaldo Heads to InterdependenceThu., Sep. 3, 2020...served as CMO at TripAdvisor and vice president, customer experience at internet travel platform Hotwire . In her new post, Messing will oversee the development of the company’s brand strategy.... |
• | Tech Gains Ground Amid Challenging TimesThu., Apr. 23, 2020...our latest global challenge has actually presented opportunities for an industry that thrives on disruption.
Hotwire widens lead
Heather Kernahan
Global tech PR specialist ... |
• | Hotwire Calls Kernahan North America CEOThu., Dec. 12, 2019...
Heather Kernahan
Heather Kernahan, president of Hotwire North America and Australia, has been has promoted to the role of North America chief... |
• | On the Move: Barth to Lead Digital at Edelman Chicago; Gozzer and Martins Promoted to Partner at LLYC; Bull Joins H+K Energy TeamFri., Jul. 5, 2019... Kiwi, HP, Motorola, Nissan, PayPal, Shell and Starbucks. She previously spent six years at Hotwire , managing accounts including BlackBerry, Logic3, O2, Shazam, talk talk and Vodafone. In her new... |
• | Hotwire Makes Macdonald EVPWed., Jul. 3, 2019...
Laura Macdonald
Laura Macdonald, who leads Hotwire ’s North America consumer practice, has been promoted to executive vice president at the global... |
• | Drop the ‘Socially Conscious’ Brand ActWed., May 1, 2019...is now greatly determined by companies’ commitment to causes we believe in. A March Hotwire survey found that nine out of 10 consumers consider themselves conscious of how their... |
• | Top 25 PR Firms Post 12.9% Jump in '18 IncomeWed., Mar. 27, 2019...the most popular specialties, with 74 and 75 firms, respectively. Edelman tops technology with $280.2M followed by Hotwire ($36.8M) and Zeno Group ($25.3M).
W2O Group is #1 in healthcare at $168.1M, ending Edelman's ($154.2M) long-running hold on... |
• | Many Brands Unprepared for CrisisMon., Mar. 18, 2019...sexual harassment or protecting the environment.
However, a recent report released by tech PR specialist Hotwire suggests that many company leaders remain woefully unprepared to deal with a crisis, and... |
• | Upcoming EventsMon., Dec. 10, 2018...methods such as mentoring and personal development. Speakers at the event are set to include Hotwire global CEO Barbara Bates, W2O Group senior advisor Bob Pearson, Highwire PR senior vice... |
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