Saudi Arabia’s Public Investment Fund boosted Teneo Strategy's monthly 2023 retainer from $225K to $358,750, as the firm is to "tackle many tasks at once," according to its federal filing.

The work last year was for a “Focused Strategy & Structure Diagnostic Project.”

Its 2023 pact calls for Teneo to deliver an international communications plan that will help position PIF as "a sophisticated global investment organization with a solid track record and targeted investment strategy.”

Teneo will demonstrate how PIF is enabling the creation of new sectors and opportunities for driving transformation in Saudi Arabia and generating sustainable returns for the benefit of the Kingdom and its people.

Activities include creating an integrated content strategy, executive media monitoring and reporting and engagement with select PIF portfolio and partner companies.

The firm has 20 staffers in New York, London, Dublin and Dubai handling the work, including vice chair Tim Burt, a former editor and reporter at the Financial Times, Wall Street Journal, Daily Telegraph and Guardian.