Prime Policy Group has signed the Arab Project Party as a client for election program support ahead of Iraq’s Dec. 18 vote.
It will get involved in lobbying, promotion, perception management, distribution of informational materials and arranging meetings for the APP, which represents Iraq’s Sunni minority population.
APP says it wants to “correct the course of the democratic process in Iraq by eradicating corruption, establishing the concept of citizenship as a foundation for belonging, and building a new understanding of the relationship between the people and the government.”
Prime Policy Group is in line for a $300K fee for work from July 15 through Dec. 14.
The firm has rolled out the heavy artillery for APP. Founding chairman Charlie Black, vice chairman & ex-New York Congressman Tom Reed and CEO Stefan Bailey are part of the six-member APP team.
Prime Policy Group is part of BCW Group, a WPP company.