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| Steve Lipin |
Gladstone Place Partners chief Steve Lipin personally handles PR for Marc Rowan, CEO of Apollo Management Group private equity firm, in his campaign to mold the direction of the University of Pennsylvania.
Billionaire Rowan, a Penn alumnus and benefactor of the school, played a key role in the effort to oust Penn president Elizabeth Magill, who stepped down in December.
He sent a four-page email to Penn trustees called “Moving Forward” that critics say is a road map that leads to a more conservative university. Penn professors last week staged a protest against Rowan’s plan.
The Philadelphia Inquirer gave Rowan’s email major play by publishing the complete document.
Lipin said Rowan is just raising questions about Penn’s future, but it is up to the trustees and faculty to determine the best course of action for the school.
Gladstone Place does PR for Apollo.
If you’re like a lot of people, you have been obsessed with “Love Story,” the FX series that has been airing for the past eight weeks about JFK Jr. and Carolyn Bessette. But why didn’t Kennedy use crisis PR to deal with the paparazzi, the news media and the tabloids?
Much is made of the importance of proper planning to anticipate and manage a crisis—but what matters most is understanding how decisions will be made once the crisis is underway.
Slow and procedural messaging without emotional resonance, fragmented leadership communication, overwhelming policy‑heavy language and a pervasive gap between words and observable action have repeatedly undermined corporate credibility.
New York Magazine profiles 78-year-old Peggy Siegal, who was once among the most powerful publicists in the Big Apple, in an article headlined: "The Grand Dame of the Epstein Files.”
