The Importance of Post-Crisis Communications
Thu, Jan. 16, 2020
By Jill Allread
When a crisis appears resolved, it’s time to work on an aftermath recovery plan for the sake of restoring and improving the company’s long-term reputation.
| Category: Crisis Communications | Return to Latest News |
When a crisis appears resolved, it’s time to work on an aftermath recovery plan for the sake of restoring and improving the company’s long-term reputation.
An overview of celebrities, CEOs and others who’ve attempted to apologize and gotten it wrong shows that when it comes to crisis management, the wrong response can often create a crisis after the crisis. (1 reader comment)
Many companies will face a crisis, but many won’t have a communications plan in place when it hits. Namely, few will be able to answer this critical question: When a crisis occurs, who do you call first?
Technology tools are meeting a new set of professional demands in the digital era.
From the Hallmark Channel to Boeing to the halls of power, we witnessed scandals in 2019 that put crisis communications professionals to work and put several American institutions to the test.
In an era characterized by the rapid dissemination of information online, even the slightest reputational flame can rapidly spread, engulfing a company before it has time to dial 911. When that first spark becomes visible, company leaders must be prepared to implement a carefully-calculated response to lessen the initial impact.
We start the year off with a focus on crisis communications, including profiles of 28 specialists plus advice and strategy from thought leaders. Also, check out the issue's PR Buyer's Guide to find the products and services you need in 2020.
A look at the some of the different ways companies responded to a variety of PR issues in the last year.
Glover Park Group handled media for former Nissan, Renault chief Carlos Ghosn, who fled Japan on Dec. 29, where he was out on bail on financial misconduct charges that could have put him in the slammer for 15 years. (1 reader comment)
After convenience store chain Wawa was hit with a malware attack, the company responded to the crisis in a smart, forward-thinking manner through an “open letter” to consumers.
Boeing CEO Dennis Muilenburg resigned today following a front-page New York Times story about the 55-year-old executive pressuring the Federal Aviation Administration to move more quickly in allowing the 737 Max jet to return to service. The aerospace giant hired Edelman in May to navigate the 737 Max turbulence. (3 reader comments)
A recent tweet that appeared to show a group of WaPo reporters celebrating the impeachment of the President serves as a lesson on the importance of being careful what you post online. (3 reader comments)
Boeing is weighing whether or not to halt production on its beleaguered 737 Max airliner. (1 reader comment)
Maurice Saatchi and three independent directors have resigned M&C Saatchi as an accounting scandal rocks the London-based shop.
A New York diocese Bishop forced to resign over how he handled allegations of clergy sexual abuse has left questions regarding how the Catholic church will deal with these allegations. (1 reader comment)
NYC comptroller Scott Stringer is "deeply disturbed" by New York Times/ProPublica report that McKinsey & Co. proposed cutting food and medical care to detainees, as part of its work for US Immigration and Customs Enforcement. McKinsey rips article for fundamentally misrepresenting its work. (1 reader comment)
A lawsuit that alleges Fiat Chrysler bribed union officials in an effort to get a leg up on rival G.M. now threatens to tarnish the brand’s image as it embarks on merger negotiations with French automaker PSA Group. (1 reader comment)
Fake news accounts for a global loss of about $78 billion a year, according to new research that attempts to determine the total economic and reputational costs of the fake news crisis. (1 reader comment)
Publicis Groupe chairman Maurice Levy, 77, has agreed to become WeWork’s interim chief marketing officer to begin the turnaound of the battered brand.
Jack Deschauer, who spent nearly 20 years at Levick and Qorvis Communications, has joined Omnicom's Mercury unit as senior VP.
LDWW Group, which was founded by PR veteran Ken Luce, is handling the Football Matters campaign sponsored by the National Football League Foundation to push back against the forces that are threatening the sport.
Why Boeing’s handling of the problems surrounding its 737 Max aircraft may go down as the biggest PR disaster of 2019.
Embattled Wells Fargo has named Bill Daley, who was president Obama’s chief of staff and president Clinton’s commerce secretary, vice chairman of public affairs and member of the operating committee effective Nov. 13.
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