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BOC Consult (Ltd.), a consultancy in the fields of public affairs, investor relations, labor relations and communication, is established by Rüdiger O. Assion and Ernst Primosch. BOC Consult will provide support to companies and decision-makers in special situations such as crises and transactions. Assion was most recently head of financial communication for Edelman in the DACH region (Germany, Austria and Switzerland). He previously held executive positions at Swiss derivatives bank Leonteq Securities AG, and served as corporate communications chief of Deutsche Börse AG, as well as in leadership roles at General Motors, VW Group and BMW Group. In 2019, Primosch founded Bureau of Communication GmbH, a comprehensive communications and brand consultancy that acquired PR-Journal Verlag GmbH in 2021 and now acts as a shareholder in BOC Consult GmbH. Other partners in the consultancy include Dr. Philipp Rösler, former FDP federal minister and vice chancellor of Germany; Jan Schoch, founder of Leonteq and Michael Krons, a journalist, political scientist, and media expert. The consultancy is headquartered in Düsseldorf and operates offices in Vienna and Zurich.
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| Tess Pawlisch, Margaret Huang |
Needle, which provides a full range of services from communications strategy and media relations to content development and thought leadership, is launched by Tess Pawlisch and Margaret Huang. Pawlisch was most recently director of business development at The Key PR and has also led fundraising and communication programs for non-profits, philanthropic organizations, and political campaigns. In addition to running her own firm, Huang has served as a senior VP at Ditto PR and an advisor to founders, venture capitalists, C-suite executives, and journalists. The agency launches with a roster across industries — artificial intelligence, consumer technology, climate, healthcare, political advocacy and venture capital. “We’re always looking for ways to help founders succeed that are both scalable and effective,” said Neil Devani, founder and managing partner of Necessary Ventures, a Needle client. “The results that the Needle team has brought to our portfolio companies have supported hiring, fundraising, and growth.”
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| Phillip Sontag, Meridith Bridge |
BleuCooper Communications, which specializes in brand management, media relations and integrated marketing campaigns, merges with MK Bridge Communications, a provider of public relations strategies, media relations services, and corporate communications expertise. BleuCooper founder and managing partner Phillip Sontag and MK Bridge managing partner Meridith Bridge previously worked together at Instinctif Partners. The merged agencies, which will maintain their distinct brands while operating under the BleuCooper name, will offer an integrated suite of public relations and marketing communications solutions, showcasing expertise across such industries as consumer packaged goods, food and beverage, leisure and hospitality, corporate, healthcare, and technology. A virtual firm, BleuCooper will form customized teams to efficiently meet clients' needs without incurring additional expenses. "This strategic merger enhances our capabilities and opens new doors for our clients,” said Sontag. “It’s exciting to partner with Meridith again, another true PR professional.”
The Public Relations Global Network adds Rooster, a London-based agency, as its newest member for the United Kingdom... Spectrum Science launches Mo (short for Momentum), an AI-powered platform... Kinetic Marketing Communications, a women-owned marketing communications agency and on-demand marketing talent firm, launches its Strategic Marketing AI Framework.
Ruder Finn launches rf.StoryLab, a creative incubator that merges generative AI tools with human-powered creative vision... Do It On, a Lisbon-based marketing and communication agency, joins INT. Agencies, an international collective of independent full-service agencies with a presence across five continents... The Public Relations Society of America releases “AI Prompting 101: A ‘Start Here’ Guide for Professional Communicators,” a resource offering practical, structured guidance to help communications pros integrate generative AI tools into their daily work.
PKPR, a New York-based boutique shop, launches a book publicity division focused on nonfiction authors... Palantir Technologies and Stagwell form a partnership to create an AI-driven platform for marketers... The Conference Board is presenting a Nov. 18-19 event at the Brooklyn Marriott that will look at the priorities, challenges and opportunities facing AI decision-makers today.
Gregory FCA is marking its 35th anniversary with a comprehensive rebrand... Madden Media, a Tucson-based agency, teams with Denver-based Karsh Hagan... Jasper, an AI content automation platform, launches Jasper Grid, an interface that allows marketing teams to create and orchestrate content across a range of channels, audiences and regions.
Sommerfield Communications, a corporate, financial, and crisis shop that was acquired by Allison Worldwide in early 2021, re-launches as an independently owned firm... D S Simon Media launches a broadcast media tour designed to enhance Generative Engine Optimization... The Public Relations Society of America’s ICON 2025 Conference brought together close to 2,100 in DC from Oct. 28-30.
