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Dubai’s Department of Tourism and Commerce Marketing, the government authority in charge of marketing Dubai’s tourism sector, has signed a year-long pact with Edelman to provide PR and marketing services in an effort to promote the United Arab Emirates’ largest city as a tourism and investment destination among U.S. travelers.
According to Foreign Agents Registration Act documents filed in November, Edelman’s work for the DTCM will include planning and developing a consumer, business and leisure communications strategy, generating content — press releases, features, op-eds, articles, etc. — for use with an earned media strategy among press targets, planning and coordinating press trips, media monitoring and reporting, and representing DTCM at meetings, conferences and exhibitions.
The pact, which was signed in November, ends next year.
GrayRobinson has signed a $35K per month contract to provide government affairs services to the Embassy of Bahrain.
Development Counsellors International has landed the Tourism Authority of Thailand as a tourism and business event destination account.
Former Georgia Republican Congressman Tom Graves is representing the Islamic Republic of Pakistan, positioning the country as a reliable partner with the US.
Bridges Partners is running an influencer campaign on behalf of Israel to promote the cultural interchange between it and the US.
San Diego’s Show Faith by Works is spreading pro-Israel messaging to Christian groups in the western US on behalf of the country’s Ministry of Foreign Affairs.
