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Marathon Strategies has launched “Insight 2020,” a research and analysis program offering strategic insight into the 2020 presidential campaign issues that may impact businesses and industries. Once engaged on an “Insight 2020” assignment, Marathon will develop an overview of key areas of focus including candidate positions, past public statements, and important votes. It will identify vulnerabilities and inconsistencies in candidates’ records and potential conflicts of interest with specific industries or companies. “Marathon Strategies is eager to help manage reputational challenges during the 2020 campaign and pave the way for what might come next if a new administration takes office in 2021,” said Marathon managing director and founder Phil Singer, who served as national spokesperson for John Kerry’s 2004 presidential campaign and deputy communications director of Hillary Clinton’s 2008 campaign.
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Asoviva LLC, an integrated communications agency with headquarters in Tokyo, is now a partner in IPREX. Recently established from three existing communications agencies, Asoviva helps overseas companies reach Japanese consumers and Japanese companies reach global consumers. The agency works with clients in the technology, healthcare, fashion, food and beverage, entertainment and gaming sectors. Their clients include Citizen Watch, Fuji Television, Johnson & Johnson and OrCam Technologies.
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Moscow-based iMARS Communications has signed an Agreement on Collaboration and Cooperation with the Azerbaijan Public Relations Specialists Association and Baku School of Public Relations. The companies have agreed on joint activities for communications support of Azerbaijan companies entering the Russian market, and companies from Russia entering the Azerbaijan market. All parties to the agreement will take an active part in establishing dialogue and exchange of platforms for cooperation in the area of communications and public relations in both countries. iMARS, which runs an affiliated company in Beijing, has implemented projects in India, China, South Korea, Japan, Germany, France, the United Kingdom, Finland, Hungary, the United Arab Emirates and Argentina.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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