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Teneo is handling communications surrounding the United Arab Emirates’ “Golden Jubilee” to celebrate its accomplishments over the last 50 years, including the launch of the Hope Probe that is currently orbiting Mars.
The UAE is the first Arab and Muslim-majority nation to explore space via a partnership with the US and France.
The country’s “National Day” is Dec. 2.
Teneo began providing anniversary services on Jan. 1 and will continue handling communications strategy, advisory, planning and narrative development services through Feb. 28.
That effort is worth $150M a month.
The work is in addition to its existing base retainer of $250K per month that Teneo receives from the Salama Bint Hamdan Al Nahyan Foundation under a pact that went into effect on April 12, 2020.
Sheikha Salama bint Hamdan Al Nahyan is the wife of Sheikh Mohamed bin Zayed Al Nahyan, crown prince of Abu Dhabi and deputy supreme commander of the UAE armed forces.
Teneo also signed on for a two-month “transformation services” project with the UAE worth $500K for the Jan. 31 to March 30 period.
That project covers “organizational visioning and articulation of outcomes, diagnostic analysis of the current state, and design of a roadmap to bring about transformation objectives,” according to the firm's Jan. 28 amended engagement letter with the Foundation.


Guidepost Strategies has signed on to represent the presidential administration of Romania in its efforts to consolidate the national security of the country and strengthen its relations with the US.
Teneo Strategy has a six-month $3.9M pact to prep Türkiye for the the United Nations climate change conference that it will host at Antalya from Nov. 6 through Nov. 30.
Moran Global Strategies has signed a six-month $240K agreement with Uganda to enhance its political and economic ties with the US.
APCO has signed on to provide strategic communications, media relations and stakeholder engagement to promote the culture of Uzbekistan.
Corcoran Partners has agreed to perform a “turnkey political communication, public relations, and strategic advisory campaign” on behalf of Abdullah Al-Lafi, Deputy President of the Libyan Presidential Council.



