Weber Shandwick has joined with Blackbird.AI, the disinformation platform, to offer clients tools to increase their media security by understanding the risks that may damage their businesses.
Chris Perry, chief innovation officer at the Interpublic unit, said the capability will help clients enhance decision-making abilities and build out deception detection as an essential practice.
“The Blackbird.AI platform and the preemptive insights it officers is a category-defining innovation for such a high-stakes issue,” according to Perry.
Blackbird.AI on Sept. 21 announced that it completed a Series A fundraising effort led by Dorilton Ventures.
Richard Clarke, former chief counter-terrorism advisor for the National Security Council, participated in the funding round for the New York-based company.
Disinformation and digital manipulation threats cost businesses and governments $78B in 2020, according to a report by the University of Baltimore and CHEQ Cybersecurity.