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Weber Shandwick has joined with Blackbird.AI, the disinformation platform, to offer clients tools to increase their media security by understanding the risks that may damage their businesses.
Chris Perry, chief innovation officer at the Interpublic unit, said the capability will help clients enhance decision-making abilities and build out deception detection as an essential practice.
“The Blackbird.AI platform and the preemptive insights it officers is a category-defining innovation for such a high-stakes issue,” according to Perry.
Blackbird.AI on Sept. 21 announced that it completed a Series A fundraising effort led by Dorilton Ventures.
Richard Clarke, former chief counter-terrorism advisor for the National Security Council, participated in the funding round for the New York-based company.
Disinformation and digital manipulation threats cost businesses and governments $78B in 2020, according to a report by the University of Baltimore and CHEQ Cybersecurity.
Jonathan Halvorson, a veteran of Mondelez, Twitter and GM, is set to take the CMO post at Kenvue as it faces a Texas lawsuit about the about alleged links between its Tylenol and autism.
Cracker Barrel Old Country Store has dumped San Francisco-based Prophet, the creative consultant responsible for its disastrous logo and restaurant refresh.
A cyber incident plays by different rules. And if leaders don’t recognize those differences, their response will falter.
Discover how crisis communications has evolved and why proactive storytelling, digital strategy, and internal alignment are now essential to protecting reputation in a 24/7 media landscape.
Cracker Barrel has called in Edelman for crisis work regarding the backlash surrounding its decision to drop the “old timer” leaning on a barrel from its logo.
