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Edelman has inked a one-year $800K contract to provide PR services to Saudi Arabia's Ministry of Culture.
The effort calls for the forging of stakeholder and shareholder partnerships; media relations and social media development and outreach in the US.
Edelman will also create a communications toolkit detailing how to categorize a crisis, the escalation protocol, roles & responsibilities and messaging.
The No. 1 PR firm will research and vet US-based media contacts and commence a relationship-building program.
Established in 2018, the MoC's goal is "to contribute to building a vibrant, thriving and ambitious nation," according to its website.
It plans for a crucial role in delivering on Crown Prince Mohammed bin Salman's "Vision 2030" transformation program.
Jarrod Moses, founder and United Entertainment Group and Edelman Studios chair, is a member of the six-member Saudi culture team.
Executive VP Joseph Ames, senior VP Audra Silverman, VP Tyler Lehner, managing director Timothy Collins and general manager-integrated brand practice Lorenz Esguerra round out the group.
Hogan Lovells has expanded its relationship with Ukraine to reflect the implementation of the 50/50 US-Ukrainian partnership to develop its critical minerals.
Brownstein Hyatt Farber Schreck has agreed to provide government relations and PA services to the Kingdom of Morocco.
The Washington Media Group is providing strategic communications support for Qatar's Education City, home of satellite facilities of Weill Cornell Medicine, Carnegie Mellon, Georgetown and others.
DCI Group has signed a $250K monthly retainer contract to provide communications and government affairs services for the Commonwealth of the Bahamas.
DGA Group signs $42,500 monthly retainer pact to provide government affairs services to OCP North America, phosphate fertilizer operation owned by the Government of Morocco.
