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Edelman has inked a one-year $800K contract to provide PR services to Saudi Arabia's Ministry of Culture.
The effort calls for the forging of stakeholder and shareholder partnerships; media relations and social media development and outreach in the US.
Edelman will also create a communications toolkit detailing how to categorize a crisis, the escalation protocol, roles & responsibilities and messaging.
The No. 1 PR firm will research and vet US-based media contacts and commence a relationship-building program.
Established in 2018, the MoC's goal is "to contribute to building a vibrant, thriving and ambitious nation," according to its website.
It plans for a crucial role in delivering on Crown Prince Mohammed bin Salman's "Vision 2030" transformation program.
Jarrod Moses, founder and United Entertainment Group and Edelman Studios chair, is a member of the six-member Saudi culture team.
Executive VP Joseph Ames, senior VP Audra Silverman, VP Tyler Lehner, managing director Timothy Collins and general manager-integrated brand practice Lorenz Esguerra round out the group.
Dentons Global Advisors has picked up Asociación Colombiana de Ciudades Capitales, a group that represents the major cities of Colombia, for outreach in the US.
Qorvis is working to overturn the visa ban imposed by the US on former Haiti prime minister Laurent Salvador Lamothe for his involvement in 'significant corruption.'
FGS Global is providing strategic communications support for the Columbian Embassy to advance the South American country’s interest in the US.
Trident DMG, which is based in DC, has signed on to provide strategic communications services to support the pro-democracy movement in Israel. (Updated)
Edelman is providing global PR services for Saudi Arabia’s Oxagon, a “reimagined” industrial city that is part of crown prince Mohammed bin Salman’s $500B Neom project.
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