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Ruder Finn acquires Pandan Social, a digital marketing agency based in Malaysia and serving the Asia market. The Pandan Social team will be seamlessly integrated with Ruder Finn’s digital arm, RFI Asia. Pandan will continue to provide a suite of comprehensive digital services, including social media management, web production, graphics, video production and influencer marketing. With the acquisition, Ruder Finn Asia now has 26 offices across the region. “By harnessing the creative energies and expertise of both our teams, we are set to redefine the standards of digital marketing and communications, offering unprecedented value to our clients, and setting a new benchmark for our competitors,” said Elan Shou, global chief growth officer, and managing director of Ruder Finn Asia.
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Dolphin Entertainment picks up Special Projects, an agency specializing in talent booking, creative content, and event production. Special Projects will continue to operate under its own name, with founders Andrea Oliveri and Nicole Vecchiarelli remaining as co-CEOs. Its entire senior leadership team will also stay with Dolphin, which includes PR firms 42West, Shore Fire Media and The Door, influencer marketing agency The Digital Department, and content studio Viewpoint Creative. Among the agency’s clients are A24, the Academy Museum of Motion Pictures, Apple TV+, the Apollo Theater, Amazon, Bumble, Bustle Digital Group and Chanel. "Ideating and executing world-class events is a big part of Dolphin's future, and adding Special Projects immediately catapults us into the industry-leading position,” said Dolphin Entertainment founder and CEO Bill O'Dowd.
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| Eric Cavoli, Amanda Mueller, Tony Cashman |
CashmanKatz, a Glastonbury, CT-based digital and marketing communications firm, marks its 30th anniversary. Led by original founding CEO Tony Cashman, the firm has increased its revenue by an estimated 25 percent annually over the last three years, offering services that include advertising, public relations, digital and social media, media planning and buying, research and branding, content creation and video/audio production services from a 15,000-square-foot facility. In addition to Cashman, current agency principals are partner and SVP creative director Eric Cavoli, and partner and SVP of client service Amanda Mueller. The agency’s clients have included CT Department of Transportation, BIC, Mylanta, Yankee Candle and Foxwoods Resort & Casino.
Edelman launches Edelman Intelligence, bringing together the firm’s proprietary AI solutions, data science, research, analytics and predictive intelligence capabilities into a unified organization... Havas Paris is acquiring Format, an agency specializing in next‑generation corporate influence communications... Trevelino/Keller launches Exec-AI, a solution aimed at demonstrating the power of executive visibility across generative AI platforms as well as measuring an executive's contributing visibility lift on the companies they lead.
Moburst, which develops digital marketing and AI-powered solutions for its clients, receives an $11.8M investment from private investment firm Chrysalis Holdings, LLC... BoardroomPR launches its Answer Engine Optimization service which is designed to help businesses strengthen visibility and authority... Matter ups its focus on strategic video production services.
FleishmanHillard has launched an “America 250” unit to help clients capitalize on the events tied to the celebration of the semiquincentennial of the US.
Supreme Group launches Supreme Intelligence FDE+ (Forward Deployed Expert), a service model that embeds AI-native domain experts directly inside client organizations to architect and build custom AI solutions... LaVoie Strategic Communications Group announced that the federal trademark registrations for its LHS Immersion and LHS Fifteen-Slide Presentation have been renewed... Sprout Social introduces an AI-powered social intelligence platform designed to help organizations operationalize real-time, unfiltered market conversations at scale.
Ever Wondered, a London-based advisory firm focused on helping companies deliver clear, consistent messages across every channel in AI search, launches... The Museum of Public Relations launches platform that allows users to connect with an AI persona of Edward Bernays, based entirely on his own writings... PRGN releases a study in which 89 percent of business leaders surveyed said they find brand influence as “extremely” or “very” important.
