RTC Partners, Miami-based private equity firm, has invested in COMM, the digital marketing shop in Boston with 50 staffers.
Launched in 1994, COMM provides branding, creative, media, lead generation, web development and social services to clients in the healthtech, financial, manufacturing tech and retail sectors.
Clients include Bose Automotive, Wilmington Trust, Raymarine and Guidehouse.
The COMM investment “accelerants to our vision of integrating growth strategy together with leading in-market programs, informed by marketing science and technology, to drive growth for our clients,” said RTC CEO John Shomaker.
RTC’s also has invested in fama PR, Intelisent, MarketBridge and Quarry. They have 260 professionals in six locations in the US and Canada.
Excellera, the Milan-based corporate affairs firm focused on the EMEA region, has acquired Alma Strategic Communications, a top UK financial PR shop.
Burson has acquired Limbik, the cognitive-AI company that helped it develop its Decipher predictive intelligence platform, which forecasts how content will resonate in more than 60 global markets.
FGS Global has acquired Rich Feuer Anderson, a DC-based government relations shop focused on the financial services and energy sectors.
Public Policy Holding Company has acquired Florida’s The Advocacy Partners for $20.4M to bolster its coast-to-coast government relations capabilities.
Columbus-based Geben Communications has acquired New York’s LBR/PR, which handles professional services, consumer products, luxury and health/wellness clients.
