Alkamind, a line of products designed to counteract the inflammation-causing and energy-depleting effects of a diet high in acidic foods, has named Rubenstein PR agency of record.
Rubenstein PR Reps Alkamind
Mon., Apr. 17, 2017
By Editorial Staff
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To increase the influence of health-related social media content, communicators need to change the focus from influencers to the audiences they are trying to reach.
AI has increasingly become the first place patients, caregivers and HCPs go to for answers to health-related questions. This fundamentally changes the role of healthcare communications.
To negotiate the demands of media, investors, regulators and the market, communicators to make sure that their narrative they construct is defensible every stop of the way.
In a health landscape crowded with claims, brands earn trust by pairing credible proof with human stories, cultural relevance, and empowerment.
Binaytara, the Bellevue, WA-based nonprofit dedicated to improving access to cancer care and fostering scientific research, has appointed FINN Partners as its global PR firm.



