Lambert, Edwards & Associates has tapped Jennifer Greenfelder as director to focus on the Detroit, Michigan-based agency’s automotive practice.

Jennifer GreenfelderJennifer Greenfelder

Most recently, Greenfelder was director of communications in the automotive market for Steel Market Development Institute.  She was also a senior account executive with Bianchi PR in Troy, MI and marketing communications analyst at Mercedes-Benz Financial.

The 10-year veteran’s responsibilities will include strategic planning, media relations, executive media training, and content management.

LE&A is one of the top-ranked firms in the Midwest, according to O’Dwyer’s.  Clients include Blackford Capital, Continental Automotive, Michigan Department of Education, and Spartan Motors.