The ideal candidates for jobs at Edelman, Finn Partners and Peppercomm have an agency background, have a network of contacts built up over the years, and can get along well with fellow staffers, a PRSA/New York meeting was told last night.
The account will be supported by Weber Shandwick’s Denver office, which will work to expand awareness of (and support for) CEA’s advocacy for quality public education via traditional media relations and digital storytelling.
Overall, agencies’ operating profit was 16.2 percent in 2014, compared with 15.8 percent in 2013 and 18.8 percent in 2012. Regardless of the size of the agency, however, profitability remains sluggish.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.