| Return to Latest News |
|
The Digital Advertising Alliance says it will begin enforcing its new transparency guidelines for political advertisers, including use of the “Political Ad” icon, on Nov. 1.
March Communications is named agency of record for healthtech firms AbleTo and Laudio... Interbrand is helping mobile device maker OnePlus raise its profile... Sachs Media Group reps the Florida Bar.
Rich Masters, executive VP at Qorvis Communications, is taking the top public affairs post at BIO, trade group of biotechnology companies and academic institutions, on June 17.
While June is LGBTQ Pride month, the true test of an organization’s commitment to diversity, equity and inclusion is what it does the other 11 months out of the year.
A recent report suggests that the total amount of time Americans spend daily with media may have plateaued.
What not to say when trying to impress a potential selling PR agency.
McLarty Inbound is providing strategic communications and advisory services to the African island nation of Mauritius, which is seeking global recognition of its sovereignty over the Chagos Archipelago.
Porter Novelli adds executive VPs. Margaret-Ann Cole joins from Accenture and Sandy Skees returns from BSI, sustainability consulting firm... Dix & Eaton promotes Gregg LaBar to senior managing director... AEG Presents hires Dennis Dennehy from Interscope Geffen A&M as its first chief communications officer.
Email marketing service Mailchimp is expanding its platform to provide a full suite of marketing services, signaling a shift within the digital marketing landscape.
Sarah Sinovic, who had been running her own PA, branding and digital marketing firm in Washington, has joined Brooklyn Congresswoman Yvette Clarke's office as communications and digital director.
NBCUniversal launches Shoppable TV, which lets viewers make online purchases of clothes worn by people on its shows... Gannett and GateHouse Media, two top newspaper groups, talk merger... Hearst Magazines has launched Sample Ignition 360, a social media program that lets people request free product samples in exchange for personal data.
BGR Government Affairs is working with DisposeRX, which believes its in-house drug disposal packets can play a major role in combatting the nation's opioid epidemic that kills 130 Americans each day.
As the nation prepares to celebrate Pride Month, BCW global president Jim Joseph, who created the first consumer print ad targeted at the gay market, charts how companies have evolved to embrace the entire LGBT+ spectrum.
Huge picks up Pantone, leading provider of color specification and workflow tools, for its "earned-first" creative campaigns... Bob Gold & Associates scoops up corporate communications duties for Anthem Sports & Entertainment... Adam Ritchie Brand Direction wins born free, a direct-to-consumer baby essentials... Hawkins International handles British events firm, etc. venues, as it opens Madison Ave outpost.
42 West has ended its PR push to justify the Government of Botswana's effort to cull its elephant herd, which has grown in population from the 20,000s during the 1970s to 135K today.
New Mountain Capital, New York private equity firm with $20B assets, is investing in W2O Group as CEO Jim Weiss plots the next phase of growth for the San Francisco-based healthcare PR firm.
Sard Verbinnen & Co. is handling US media duties for Fiat Chrysler Automobiles’ 50/50 merger offer to France’s Groupe Renault to create the world’s No. 3 automotive company, ahead of General Motors.
Commentary
Robert Mueller may not have the most dyanamic personality but nationally televised Congressional hearings featuring the now former special counsel telling Americans what is in his Report would be must-see TV and a huge public service.
|
