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Public New York City is working with DEFY, the first mainstream hemp extract performance beverage specifically for athletes. NFL Hall of Famer Terrell Davis promotes product.
Myriad International Marketing was enlisted to promote U.S travel to the Shizuoka prefecture in Central Japan.
PRSA/Los Angeles is stepping up its committment to diversity with networking event with Black PR Society/LA and diversity celebration with Hispanic PR Assn.
Ruder Finn drives Porsche into Hong Kong market... Hill+Knowlton Strategies helps UN Refugee Agency celebrate Ramadan tradition of donating to charities... Ink & Roses scoops up Aussie skincare brand hop & cotton.
Brooklyn's Tanteo Tequila, which markets the No 1 ulta-premium brand in the US, is looking for a PR firm to help expand its product portfolio and customer base.
Laura Ling, a crusading human rights journalist who was imprisoned in North Korea, will keynote PRSA’s International Conference slated for San Diego from Oct. 20-22.
Isabella County, Michigan is soliciting proposals from agencies that can conduct a marketing campaign to raise awareness of the county’s Veterans Affairs office and the services it provides veterans and their dependents.
Commentary
Joe Biden's decision to enter the Democratic presidential sweepstakes has torpedoed the campaign of former frontrunner Bernie Sanders. Walmart could rejuvenate the Vermont Senator's run.
PR firms working in the finance sector managed to drive growth with new account wins and agency offerings in a year characterized by market volatility.
Comic Relief USA's Red Nose Day, which fights child poverty, is a prime example of how companies can join together and elevate each other's strengths in the pursuit of a worthwhile cause.
Barrett Karr, chief of staff to House Minority Leader Kevin McCarthy, will join Silver Lake Partners private equity firm next month.
Demonstrate hires Sean DallasKidd as chief creative officer. He's a veteran of J. Walter Thompson/San Francisco... York & Chapel promotes executive VP Jill Perkins to CEO slot. She held top marketing positons at Playtex, and Elizabeth Arden Red Door Spas... American Flood Coalition puts Dante Cutrona in charge of government relations.
FYI Brand Group launches social impact division to do work for the likes of Black Lives Matter, American Cancer Society... Communications Match hooks up with coach Ken Jacobs... State Broadcast News unveils podcast covering commercial real estat market.
42 West is working with Botswana to develop messaging to position its policy on elephant hunting to counter criticisms from western animal rights groups and the eco-tourism sector.
Walmart urges shareholders to reject a proposal slated for its June 5 annual meeting to give the board formal oversight responsibility in the prevention of workplace sexual harassment. The $514B retailer says it goes well beyond "the minimum required by law."
The war for the best talent is getting more and more competitive. PR firms have to be on top of their games to attract and keep young people – especially the coveted, out-of-the-box creative thinkers. CEOs can take four essential steps to better engage their people.
Marketers have increased spending on social media advertising by more than 25 percent in the last year, according to a recent report.
Commentary
Democratic presidential hopeful Pete Buttigieg is no Alfred E. Neuman, the freckle-faced, gap-toothed grinning idiot kid who is cover boy of Mad Magazine. He should pick up a copy of the bi-weekly.
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