IFCSallie Schoneboom, who publicized Sharknado and Sharknado 2, has taken the senior VP-PR post at IFC, the comedy network.

She joins from NBCUniversal, where she held the senior VP communications post for Syfy and Chiller.

Schoneboom reports to Ellen Kroner, executive VP/chief communications officer for IFC parent, AMC Networks, and will work closely with IFC president/general manager Jennifer Caserta.

She will handle program publicity and talent relations for programs such as Portlandia, Documentary Now, Maron and Comedy Bang! Bang!

Prior to NBC, Schonebomm was VP of media & talent relations at Disney-ABC Television Group.