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Our special report on global communications and public relations covers how public relations is changing in an increasingly global and multicultural world. Don’t forget to consult our profiles of agencies that specialize in international and multicultural public relations.
O'Dwyer's magazine, now in its 33rd year, is the #1 publication for PR and marketing communications pros.
Profiles of International PR Firms:
5W Public Relations
299 Park Ave., 10th flr.
New York, NY 10171
212/999-5585
[email protected]
www.5wpr.com
Ronn D. Torossian, President & CEO
Since 2003, New York City-based 5W Public Relations (5W) has worked with world-class and emerging brands, corporations, consumer companies, technology companies of all shapes and sizes, healthcare interests, regional businesses, non-profits, and high profile individuals to help them achieve their strategic public relations and marketing objectives across a broad range of interests.
5W practice areas include Consumer Brands, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Beauty, Entertainment, Nonprofit, Corporate Communications and Reputation Management, Public Affairs, Crisis Communications, and digital strategy. Resourceful, innovative, and nimble, 5W works hard, thinks big, and delivers successful, game-changing results.
5W’s team of 130 knowledgeable, tenacious, and passionate professionals understand how to leverage any story, and direct the conversation to your best advantage. We develop and execute novel and fresh ways for our clients to connect with their target audiences in memorable ways. As a result, we measurably increase the positive results of their communication efforts. Our diverse roster of client experience includes Sparkling ICE, Medifast, Walgreens/Duane Reade, DigitalOcean, KRUPS, Anheuser Busch, Camp Bow Wow, L’Oreal, AEROSOLES, Jane Iredale, T-Fal, GoHealth, Zeta Interactive, and other publicly traded companies, consumer brands, technology companies, start-ups and personalities.
Our programs lead to award winning recognition, including PR Agency of the Year, PR Executive of the Year, Product Launch of the Year, Business to Business Program of the Year and Digital/Social Media Campaign of the Year, among others.
Cosmo Public Relations Corporation
Azabu Kaisei Building, 7F
1-8-10 Azabudai, Minato-ku
Tokyo, 106-0041, Japan
+81(0)3-5561-2911
Fax: +81(0)3-5561-2912
[email protected]
www.cosmopr.co.jp/en
Kumi Sato, President & CEO
Established in 1960, COSMO was a pioneer in the field of public relations in Japan.
Today, COSMO is one of Japan’s leading independent strategic communication consultancies and continues to shape the communication landscape in the fields of Healthcare, Food & Food Science, and Consumer Goods & Services.
COSMO has worked with more than 500 companies, both international and domestic, and has extensive experience in localizing communication strategies to introduce overseas products and services to the Japanese market.
COSMO’s seasoned advisors and communication consultants work together with a wide network of key opinion leaders to craft and execute top-quality, strategic activities that are innovative, relevant, and industry-appropriate.
Feintuch Communications
245 Park Ave., 39th Fl.
New York, NY 10167
212/808-4900
[email protected]
www.feintuchcommunications.com
www.PRWorldAlliance.com
www.jumpstartglobal.com
Henry Feintuch, President
Richard Roher, Managing Partner
Richard Anderson, Senior Managing Director
Looking for an efficient way for your company to enter the U.S. market with your product or service?
We can help.
Feintuch Communications has a strong track record of supporting companies looking to internationalize into North America. Our senior team of PR and marketing pros has helped all types of organizations to adapt their brand and messaging while providing the experienced, hands-on public relations street smarts to help ensure local market success. Specialty market segments include ad tech, media and marketing; consumer electronics; energy and clean tech; financial services and fintech; and technology.
Our JumpStart Global Advisors subsidiary provides a blended set of business services that allow them to enter the market quickly and efficiently — everything from market assessment and strategy, business establishment, legal/financial/accounting/HR and back-office support to recruitment, sales/distribution/channel and partnership development.
In addition, for U.S. companies seeking to enter world markets, our global network — the PR World Alliance — is ready to assist. The network of best-of-breed independent consultancies is particularly adept at coordinating market entry public relations programs in our 15 member nations – and 109 countries globally through our membership in thenetworkone.
Global Communications Partners
https://www.gfcnet.com/web/about
Global Communications Partners (formerly GFC/Net) is a specialist financial and corporate communications network bringing together leading independent public relations consultancies in the world's major financial markets.
Since 1995, Global Financial Communication Network has been delivering clients access to a network of independent, market-leading firms with the specialist skills needed to help clients successfully communicate their messages to financial and corporate decision-makers. GCP is represented in the United States by Intermarket, one of this country’s ten largest financially-focused public relations firms according to O’Dwyer’s.
GLOBALHealthPR
250 Vesey St.
Ste. 2630
New York, NY 10281
212/468-5370
www.globalhealthpr.com
Jonathan Wilson, President
Tim Goddard, Executive Vice President
GLOBALHealthPR is the largest independent health and science communications agency partnership worldwide, providing on-the-ground insights and implementation driven by the top health-focused agencies in their regions. Operations are centralized in New York at the global headquarters and Americas Hub, with additional regional hub offices in London and Singapore, as well as partner agencies in more than 40 countries. All partner firms are independently owned and operated, choosing to work together based on a shared belief in insight-driven strategies, commitment to collaboration and specialization in strategic healthcare communications —providing clients the best possible counsel, quick and creative thinking, and flawless execution.
Together, GLOBALHealthPR consists of more than 600 health-specialist communications professionals including researchers and medical advisors. Collectively GLOBALHealthPR has worked with two thirds of the world’s 50 leading pharmaceutical brands and in the last two years has won more than 45 PR awards, including: 2016 Healthcare Agency of the Year, Holmes Report (Spectrum, founder, chair, US partner and Americas hub); 2016 Communications Team of the Year, PharmaTimes (Aurora, UK partner and European hub) and 2016 Best Healthcare Campaign, South Asia SABRE Awards (MediaMedic, India partner).
Hunter Public Relations
41 Madison Avenue, 5th Floor
New York, NY 10010-2202
www.hunterpr.com
212/679-6600
Grace Leong, CEO
Alexandra Conway, Managing Director, UK Office
Samara Farber Mormar, Executive Vice President, Business Development
Hunter Public Relations is an award-winning consumer products and services marketing communications firm. Founded in 1989, Hunter PR has grown to be one of North America’s most recognized and resourced firms providing strategic communications counsel and services to major consumer brands, products and services. Our mission is “earning it,” from consumer attention, to long term client relationships, to our talented staff’s dedication, we strive to earn it every day.
In 2015, the agency expanded its footprint into Europe with the opening of an office in London in response to our clients’ desire to work with us to meet their growing global strategic needs. Hunter PR continues to expand its North American footprint with 120 full-time staff professionals in New York City, Miami, Seattle, Los Angeles and Toronto, and additionally maintains affiliate partners in Mexico and Japan.
With a broad range of expertise in many industries, the firm is best known for its work in the food and beverage, health and beauty, and home and lifestyle sectors. Hunter PR offers a suite of global services including a combination of communications strategies & architectures, creative campaigns & content partnerships, content creation & toolkits, and market counsel & executional support. Hunter PR’s global offerings aim to unite marketers around the world to speak the same brand language but in their own native tongues and cultural vernaculars. The output of these efforts is to maintain consistency, control messaging, and maximize resources for our clients.
IPREX
414/755-2170
[email protected]
[email protected]
Andrei Mylroie, IPREX Global President, Partner, Desautel Hege Communications
David Watson, IPREX Executive Director,
[email protected]
Carol Clinkenbeard, IPREX Global Administrator
IPREX is a $362 million network of communication agencies, with 1,650 staff members and 110 offices in 24 countries worldwide, working across the spectrum of industry sectors and practice disciplines.
We offer our partners’ clients world-class strategic counsel and integrated communication solutions — and we provide partners with the collaboration and support they need to win and manage multi-market assignments.
Clients choose IPREX partners for their expertise in their own markets, and because they have come to expect the diversity and dynamism of owner-managed agencies and how it works to their advantage.
Agencies join IPREX for the ability of IPREX and its partners to help them grow their businesses — independently and in conjunction with other partners — and to make their agencies better, stronger, and more profitable through the generous sharing of best practices.
Partners communicate through an intranet, review each other’s work rigorously, network at several meetings each year, and participate in webinars or one-on-one conversations for the purposes of sharing the knowledge and insights necessary to become and remain a world-class communication organization. Visit www.iprex.com for more information.
MWWPR
304 Park Avenue South
New York, NY 10010
212/704-9727
www.mww.com
Michael W. Kempner, Founder& CEO,
[email protected]
Bret Werner, President,
[email protected]
MWWPR is a leading global independent communications agency with eight offices across the US and the UK and a global network of partners. We are a team of 230+ independent thinkers and doers who demonstrate, daily, the benefit of our experience to our clients.
We specialize in Consumer public relations, Corporate Reputation, Public Affairs and digital marketing strategies to help B2B and B2C companies engage, influence and build relationships with their key stakeholders.
We specialize in public relations for clients that range from national to international companies across a wide variety of market sectors. MWWPR’s expertise spans Consumer Brands, Corporate Communications, Reputation Management and Public Affairs. In addition, within those practice areas Technology, Financial Communications, Crisis Communications, LGBT, Sports & Entertainment and Health & Wellness are our focus. With dedicated insights, strategy, data and analytics, social media, creative and visual branding teams, MWWPR ensures that clients Matter More™ to the stakeholders who matter most.
MWWPR’s approach to building and accelerating relevance for clients has been recognized with top industry awards, including “Global PR Campaign of the Year” by the Sabre Awards, “Midsize Agency of the Year” by the Bulldog Stars of PR Awards, “Company of the Year” by the American Business Awards and the International Business Awards, as well as “Best Place to Work” by NJBiz, “Top Places to Work in PR” and “Organization of the Year” for Diversity/PR by PR News, as well as “Independent Public Consultancy of the Year” for the Americas by the International Communications Consultancy Organisation (ICCO).
Peppercomm, Inc.
470 Park Ave. South
4th Floor North
New York, NY 10016
212/931-6100
[email protected]
www.peppercomm.com
Steve Cody, Co-CEO & Co-Founder
Ed Moed, Co-CEO & Co-Founder
Ted Birkhahn, Partner & President
Ann Barlow, Partner & President, West Coast
Deborah Brown, Partner & Managing Director
Jacqueline Kolek, Partner & Managing Director
Maggie O’Neill, Partner & Managing Director
Peppercomm is an independently owned 21-year-old integrated communications and marketing agency headquartered in New York with offices in San Francisco and London. Helping clients see around the corner and determine what’s next sets Peppercomm apart from other integrated communications and marketing firms. It enables us to push boundaries while mitigating risk for clients in financial services, consumer, B-to-B and multi-industry sectors.
Our unique approach and dynamic workplace attract the best talent who, in turn, help us win and retain the best clients. While we’ve won countless awards, we’re most proud of being named Best Place to Work in New York City by Crain’s New York Business and a Best Workplace for Women by Great Place to Work® and Fortune.
Our combined years of deep category experience and love of what we do shapes our work. We engage your audiences on every level and set your brand apart. And we do all this to help your bottom-line and build your business. So get in touch. We’re all ears.
Public Relations Global Network
Sortedam Dossering 55
2100 København Ø
Copenhagen, Denmark
0045 23 96 77 33
[email protected]
www.scandinaviancommunications.com
Christina Rytter, President, PRGN; Managing Director & Founder, Scandinavian Communications
1991 Crocker Road, Suite 500
Cleveland, OH 44145
440/617-0100 ext. 201
Fax: 440/614-0529
[email protected]
www.stevensstrategic.com
Edward Stevens, APR, Immediate Past President, PRGN; President, Stevens Strategic Communications, Inc.
The Public Relations Global Network (PRGN) is “The World’s Local Agency.” More than 1,000 clients across six continents depend on the combined local resources of PRGN to deliver targeted public relations campaigns in more than 80 markets around the world. With revenues of more than $110 million (USD), PRGN is among the world’s top four public relations networks. PRGN harnesses the resources of 50 independent public relations firms and more than 1,000 communications professionals. Visit PRGN online at: www.prgn.com.
PROI Worldwide
www.proi.com
[email protected]
Richard Tsang, Global Chairman
Jeff Altheide (New York) and Lisa Ross (Miami), Vice-Chairs, Americas Region Vice-Chairs
Lena Soh-Ng (Singapore) and Doy Roque (The Philippines), APAC Region Vice-Chairs
Henning Sverdrup (Norway) and Dirk Aarts (Poland), EMEA Region Vice-Chairs
Allard W. van Veen, PROI Founder and Global Managing Director
Jean Leopold Schuybroek, Director of Global Development
Misha Cook, Director of Operations & Communications
Considerations when selecting an agency for local or global projects:
How important is it that the Agency owner is aware of your account and committed to your success? Do you want to have access to senior consultants and broad competences close to your operations? Do you expect equal levels of competence and senior owner commitment to your success in all your other markets? Will you get the best combination of local impact with a global perspective and intelligence to assure your campaigns are on strategy?
When you retain a local PROI Worldwide agency:
They can help you localize a communications program and, most importantly, help you to recognize, prioritize and address differences in culture, custom, values and social mores as the campaign is developed beyond your local market. Remember that all “global” campaigns are local to the audience.
You will be served by leading, locally owned, independent consultancies and a team of local professionals who speak the language and are intimately familiar with the customs and cultures of the regions in which they work. PROI has combined experience serving in excess of 6,200 clients in all areas of specialization including Investor Relations, Healthcare, Technology, Consumer, Financial Services and other sectors. PROI Worldwide independent local agencies tend to be hungrier and less bureaucratic than multi-national agencies, making them fast, flexible and focused. They offer you a breadth of integrated communications services ranging from media relations, content marketing and issues management to digital and social media, event support, influencer relations and research/analysis.
Compared to multinational PR firms who steer clients needing services abroad to their owned offices by default, if a PROI partner is not the right `connection' for your specific assignment abroad they will identify another local firm to ensure you get the best local team working on your project. Our local PROI Partners drive their own business based on proven local competence in their respective markets. Competence is not centralized at regional or global offices as is often the case within multinationals.
PROI Worldwide was founded in Europe in 1970, is incorporated in the US and has partners in more than 120 cities in 50+ countries across five continents. Each agency is among the top in their market. Agency sizes range from 10 to 500 consultants, depending on their breadth of services and location.
With combined 2016 fee income in excess of $720 million, PROI Worldwide is the largest international Partnership of independent agencies based on fee income — a measure used by industry rating services to determine an agency’s viability. PROI is rated as the 5th largest global integrated communications company, behind DJE Holdings (Edelman), WPP, Omnicom and Interpublic. The partnership is rated 3rd in fee income among the recognized Global Multi-Nationals.
PR World Alliance
www.PRWorldAlliance.com
Board of Directors:
Catherine Kablé, Chairman (France), [email protected]; +33 (1) 44 50 54 75
Perran Ersu, Vice Chairman (Turkey), [email protected]; +90 (212) 287-4678
Henry Feintuch, CFO (U.S.), [email protected]; +1 212-808-4901
Christian Josephi (Germany), [email protected]; +49 (711) 6647597-0
Lars-Ola Nordqvist (Sweden), [email protected]; +46 (0) 8-410 458 01
PR World Alliance, headquartered in Canada, is an international network of premier independent communication consultancies. Member firms are carefully selected and represent established, respected and accomplished firms with a solid reputation for producing superior results for clients.
The key difference between PR World Alliance and other international groups is its individual and collective commitment to professionalism, integrity and the highest ethical standards. It is also the assurance that all client campaigns are overseen by the owners and senior practitioners of partner firms — from the smallest single country project to the most complex multinational campaigns.
The organization encompasses public and investor relations companies and offices in North America and Europe with offices and joint venture partners in numerous markets. The network continues to seek new members in strategic locations.
PR World Alliance provides clients with an extensive depth of knowledge in individual countries as well as a solid understanding of the dynamic multi-national marketplace. Members can be engaged for support of an individual event, an ongoing retainer relationship or a pan-continent campaign. Our membership in thenetworkone connects us to 1,000 additional independent agencies in 109 countries.
Public Relations Boutiques International
New York, NY
412/246-0340
[email protected]
www.prboutiques.com
Executive Committee:
President: Paul Furiga, WordWrite Communications, Pittsburgh
Vice President: Lee Weinstein, Weinstein PR, Portland, Ore.
Secretary: Judith Huss, Huss-PR-Consult, Munich
Treasurer: Joy Scott, Scott Public Relations, Los Angeles
Member-at-Large: Jeanette Darnauer, Darnauer Group Communications, Aspen, Colo.
PR Boutiques International is an international network of small public relations firms led by highly experienced professionals. Network firms, which offer a comprehensive range of services, are carefully selected for membership. The network was founded in 2008 by boutique agency owners who realized that the strength and service differentiation they all had in common was the hands-on experience they offer clients from top-grade professionals (including themselves). The network has offices in 35 locations around the world to meet clients’ needs for international service.
Rogers & Cowan
1840 Century Park East
18th Floor
Los Angeles, CA 90067
[email protected]
www.rogersandcowan.com
Mark Owens, CEO
Rogers & Cowan is an integrated marketing and PR agency with offices in Los Angeles, New York and London. Our expertise spans multiple verticals including consumer marketing, technology, retail, crisis management and social/digital. We help clients become relevant in the cultural conversation by harnessing the power of influencers, talent, content, music, media, and technology. Additionally, our international film team works with filmmakers, producers, financiers, distributors, film commissions and filmmaking talent from around the world to spearhead their international publicity campaigns. We have extensive knowledge of the U.S. and international film industries and have close relationships with leading distributors and media around the world. We manage media activities for our clients at major film festivals and markets, including Cannes, Venice, AFM, Mifed and MipTV and execute media and entertainment influencer outreach campaigns at film festivals and markets such as Edinburgh, Zurich, Krakow, Aruba, Bahamas, Trinidad & Tobago and Marche du Film.
Spectrum
2001 Pennsylvania Ave., NW
2nd Floor
Washington, DC 20007
202/955-6222
675 Ponce de Leon Ave., NE
Ste. 8500
Atlanta, GA 30308
404/865-3597
125 S. Clark St., 17th Floor
Chicago, IL 60603
312/635-6282
250 Vesey St., Ste. 2630
New York, NY 10281
212/468-5340
www.spectrumscience.com
Jonathan Wilson, President & CEO
Spectrum is both one of the nation’s leading health and science communications agencies and proudly independent. While many agencies have a dedicated healthcare practice, Spectrum’s sole focus on science and storytelling is further specialized to deliver the most relevant strategies and counsel with five unique specialties: biotech, biopharma, consumer science, health tech and public affairs.
Spectrum is the founder, US partner, Americas hub and chair of GLOBALHealthPR, the largest independent health and science communications agency partnership worldwide. This one-of-a-kind network of firms all specializing in health drives strong global strategy as well as deep local expertise, ensuring each client who works with GLOBALHealthPR gets an “A” team from every local market.
Through the GLOBALHealthPR network, Spectrum is able to support clients with seamlessly integrated global communications campaigns. Spectrum also employs an integrated model for account teams, with digital and creative experts, scientists and precision communications specialists embedded to deliver fully integrated strategic solutions that meet clients’ business goals.
In 2016, Spectrum was named “Healthcare Agency of the Year” by The Holmes Report, “Best Place to Work” by PRWeek and “Top Place to Work in PR” by PR News.
Worldcom Public Relations Group
500 Fifth Avenue
Suite 1640
New York, NY 10110
800/955-WORLD (9675)
212/286-9550 (US and Canada)
[email protected]
Patrik Schober (PRAM Consulting), Group Chair
Sean Rossall (Dick Jones Communications), Americas region Chair
András Nagy (Probako Communications), EMEA Region Chair
Tom Van Blarcom (TQPR Thailand), APR Chair
Todd Lynch, Mng. Dir.
Worldcom Public Relations Group utilizes a trusted global partnership of independent firms to help clients create the perfect solution to any PR challenge or opportunity, regardless of geography, industry or discipline required. Worldcom’s independently owned public relations firms boast 132 offices in 113 cities on six continents, 2,000+ total employees, and combined revenues of more than $273 million in 2016. The average tenure of Worldcom partners is 13 years. Whether seeking a single firm or creating the ideal solution/team through a collaboration of Worldcom partners, brands have access to seasoned professionals dedicated to providing creative, strategic solutions that deliver results. Our firms are accustomed to working together and provide agility, strong media and local influencer relationships, deep industry and discipline experience and the knowledge and willingness to provide thoughtful, objective, results-driven counsel. Learn more about Worldcom at worldcomgroup.com or call Todd Lynch at 800/955-9675.
Profiles of Multicultural PR Firms:
Hunter Public Relations
41 Madison Avenue, 5th Floor
New York, NY 10010-2202
www.hunterpr.com
212/679-6600
Grace Leong, CEO
Gigi Garcia-Russo, Partner
Annette González-Malkin, Senior Vice President, Hunter Hispanic
Samara Farber Mormar, Executive Vice President, Business Development
Hunter Hispanic, a division of Hunter Public Relations, one of the most highly recognized firms in consumer marketing communications, is dedicated to leveraging Hispanic insights and real-time conversations to create cross-cultural campaigns that meaningfully engage both mainstream audiences and the largest minority group — Hispanics. The department offers a complete roster of services including fully integrated Hispanic PR and communication strategies; traditional, social and digital media-based programs; influencer marketing; spokesperson management and event activations. Hunter Hispanic’s creative approach and client service-orientation has led to client relationships that include Tabasco Pepper Sauce, Red Bull, and brands from Church & Dwight, Diageo, Johnson & Johnson, Post Consumer Brands and Smithfield Foods.
Hunter Public Relations is an award-winning consumer products marketing communications firm based in New York with staff based across North America including Miami, Los Angeles, Seattle and Toronto, offices in London, and affiliate partners in Mexico City. Our mission is “earning it,” from consumer attention, to long term client relationships, to our talented staff’s dedication, we strive to earn it every day.
Imprenta Communications Group, Inc.
315 West 9th Street, Suite 700
Los Angeles, CA 90015
213/210-2500
Ronald Wong
[email protected]
www.icgworldwide.com
Ronald Wong, President and CEO
Joe Zago, Senior Vice President
Katrina Salgado, Senior Vice President
Imprenta Communications Group is an award-winning public affairs, campaign and ethnic marketing firm, specializing in reaching diverse audiences. Imprenta’s services include developing and executing integrated marketing campaigns, commercial production, social media marketing, collateral creation, media relations, and digital campaigns. Fortune 500 companies, government agencies, foundations, and elected officials have utilized Imprenta’s services for more than a decade. Imprenta’s track record of successes has led to the company’s exponential growth in recent years, as recognized by Inc. Magazine as “one of the fastest growing companies in America” for two years in a row and received various industry awards. Imprenta’s mission is to empower communities of color by giving them a voice and communicating to them in ways that respect their diversity and understands their culture. To learn more about Imprenta and its work, visit: www.icgworldwide.com.
Interviewing Service of America (ISA)
15400 Sherman Way, 4th Floor
Van Nuys, CA 91406
818/989-1044
[email protected]
www.isacorp.com
Michael Halberstam, Chairman
Interviewing Service of America (ISA) will celebrate their 35th Anniversary this year. Since 1982, ISA has become one of the largest independently owned market research firms in the U.S. and continues to grow. ISA’s four divisions each have their own research focus, and all of them provide multicultural expertise.
ISA invests in technology that makes research accessible to diverse groups of people. ISA recently acquired icanmakeitbetter, a best-in-class Insight Community platform. The platform allows clients to move beyond research and have conversations that matter with their customers. Brands benefit by having a simple way to gather ideas across generational and cultural lines.
To date, ISA has conducted Quantitative and Qualitative research projects in 67 languages. ISA is acknowledged as experts in the Asian and Hispanic American communities, having won three awards for our research from the Asian American Advertising Federation (3AF). ISA’s combination of deep research experience and technologically advanced approaches consistently yields high-quality deliverables for their clients.
JeffreyGroup
1111 Lincoln Road, Suite 800
Miami Beach, FL 33139
305/860-1000
www.jeffreygroup.com
[email protected]
Jeff Sharlach, Chairman
Brian Burlingame, CEO
Founded in 1993, JeffreyGroup is the only strategic communications agency with the exclusive focus of working with multinational companies and brands in Latin America. The agency has successfully served many of the world's top companies in the region, providing a full range of brand and corporate communications services. JeffreyGroup employs proven proprietary methodologies and data-driven strategies in the development of our programs and achievement of our clients’ objectives. Among the firm’s current clients are Airbus, American Airlines, Bayer, Facebook, Instagram, Johnson & Johnson, KitchenAid, Marriott, Patron Spirits, Salesforce, Sony, and Xerox, among others. With more than 120 employees across seven wholly-owned offices in New York, Miami, Mexico City, Brasília, São Paulo, Rio de Janeiro and Buenos Aires, the company also maintains a network of Local Service Partners to provide local market insights and cost-effective execution across the entire region.
Marketing Maven
1460 Broadway, 1st Floor
New York, NY 10036
212/967-5510
www.MarketingMavenPR.com
[email protected]
[email protected]
Los Angeles Headquarters
310/994-7380
Lindsey Carnett, CEO & President
Natalie Rucker, Director of Business Development
With a diverse staff, the Marketing Maven team embraces multicultural and multigenerational communications. Through traditional earned media in combination with new forms of social and multimedia engagement, our team facilitates brand conversations with multigenerational, millennial and multicultural targets. From Spanish media relations for an iconic tequila brand or quirky Spanglish social media content for a burrito chain to outside-the-box promotions to generate bookings for a global Asian airline, the bicoastal team at Marketing Maven disseminates a company’s brand message through culturally relevant communications strategies.
With offices in Los Angeles and New York City, Marketing Maven’s integration of PR, influencer relations and social media marketing helps provide a competitive edge to their clients. Their services aid national marketing campaigns and product launches with reputation management, organic SEO tracking, competitive analysis reports, online product reviews and social media advertising and promotions to help increase revenue.
Mosaico Public Relations
150 Post Street #620
San Francisco, CA 94107
415/392-1000
Fax: 415/392-1099
www.Mosaico-PR.com
Juan F. Lezama, Mosaico Senior Director
Karmina Zafiro, Vice President
Amy Scarlett, Group Director
Ivan Becerra, Account Supervisor
San Francisco-based Mosaico was branded in 2008 after four years as the Latino and Multicultural Division of Fineman PR. Mosaico prides itself in being a cultural insider driven by creativity and passion for storytelling. Every brand, every event, every launch has a story, and Mosaico helps its clients tell that story through cultural and linguistic insights that translate into strategic brand communications.
Mosaico works with clients of all sizes in multiple industries including pharmaceutical, food and beverage, financial, remittance, technology, health care, real estate development and nonprofit. The agency has developed campaigns for ProEcuador, eHarmony, Tango, The First American Corporation, Foster Farms, Xoom.com, The Pacific Companies, Sequoia Healthcare District and Mission Economic Development Agency among others.
MWWPR
Sunset Media Center
6255 W. Sunset Boulevard
Los Angeles, CA 90028
213/486-6560 www.mww.com
Stephen Macias, Senior VP
[email protected]
MWWPR is a leading global independent communications agency. We specialize in Consumer and Corporate Reputation public relations, Public Affairs and digital marketing strategies to help B2B and B2C companies engage, influence and build relationships with their key stakeholders.
MWWPR has a proven track record designing marketing communications programs that build brand relevance among diverse audiences by demographic, culture, language, race, religion, lifestyle or ability. We have a rich history developing media relations and community outreach campaigns that speak to the needs of our clients’ audiences whether parents, teens, Hispanic, African-American, Christian, Jewish, male, seniors, LGBT, etc. Our successful campaigns span various industries and include clients such as Kellogg’s, Frito-Lay, Samsung, Focus Features, Air New Zealand, Hilton and the Israel Ministry of Tourism.
Whether it’s a matter of honing-in on high-end business travelers, multicultural pleasure seekers, or well-heeled tourists, honeymooners, or singles, we have a record of success generating publicity, and, making a business impact, securing media placements that address key populations and building strategic alliances that advance our strategic objectives.
Recent political and cultural changes are dictating a new form of diversity marketing, and brands are demanding authentic and personalized campaigns to truly resonate with influencers, organizations and the much wider audience of Americans who support equality. MWWPR works across multiple verticals in the space to service clients across the spectrum, ranging from Fortune 100 companies and advocacy and arts organizations to tastemakers and influencers.
MWWPR has been recognized with top industry awards for client work and thought leadership, and is the recipient of The PR News 2016 Diversity in PR — Organization of the Year and The Victory Fund’s Corporate Responsibility Award. Other industry accolades include “PR Agency of the Year,” “Best Places to Work,” and “Campaign of the Year.”
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