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Fort Smith Regional Airport, the public-use and civil-military airport serving the city of Fort Smith, Arkansas, is a consultant that can provide marketing services.
Located near the Arkansas–Oklahoma state border, Fort Smith is the third-largest city in Arkansas. The Fort Smith Regional Airport currently services more than 50,000 passengers a year.
FSM is looking for a firm with expertise in marketing and website development/management as well as a knowledge of airport marketing that can develop a marketing strategy that retains passengers and increases awareness of the airport among consumers living in the region through a marketing campaign that includes television, radio, newsprint, billboards, internet, social media and printed materials.
FSM is seeking Statements of Qualifications from firms that can develop and implement successful creative concepts; assist the airport in developing and preparing strategic airport marketing efforts; review, critique and edit airport marketing and advertising materials; provide expertise in various types of promotional media (namely, digital and social media, including Facebook, Twitter, Instagram, Snapchat and YouTube); conduct website development; and provide public relations management including press releases, developing media contacts, and delivering media stories.
Terms of the contract call for a one-year commitment with the possibility of extension for up to two one-year periods.
Statement of Qualifications are due by December 7 and should be submitted via email to [email protected].
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