Santa Rosa

Santa Rosa is seeking a public communications partner to keep the community updated on the rehabilitation of 33 miles of city streets that were destroyed in the 2017 Tubbs Fire.

At that time, the wildfire was California’s most deadly inferno. It killed 22 people in Napa, Sonoma and Lake counties. 

Nine of the deaths occurred in Santa Rosa, which is the biggest city in California’s wine country. The fire destroyed half the homes in the city at an estimated economic loss of $1.2B.

The public outreach effort will focus on work in the Coffey Park and Fountaingrove neighborhoods.

It will include strategic communications planning, public/community relations, media relations, public outreach and education, collateral material development, social media, and website development and continue throughout the construction process. 

The campaign will kick off in November 2023 and run through March 2025.

Proposals are due August 25. They go to Gregory Mariscal at [email protected].

Read the RFP (PDF).