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The Minnesota State Retirement System is looking to hire a PR firm to handle its communications strategy.
The desired messaging will support the MSRS brand, and encourage savings for the mandatory and optional defined contribution plans that it manages.
MSRS also wants to show how retirement savings can be modified to fit the needs of various stakeholders including the public, participants and potential system users.
It serves 56K active employees, 44K benefit recipients and 28K members who no longer contribute but are eligible for future benefits or lump-sum payments.
MSRS also covers 100K participants in the Minnesota Deferred Compensation Plan ad 160K people in the Health Care Savings Plan.
It will issue a two-year contract beginning April 15 with the option for three additional one-year periods.
Proposals are due March 12. They go to:
MSRS, Tim Rekow
60 Empire Drive, 3rd floor
Saint Paul, MN 55103
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