O'Dwyer's is your source for finding PR & communications pros with expertise in an incredibly diverse array of specialties. View latest contributions below.
Selecting a communications firm deserves the same scrutiny as hiring a full team, because your budget, communications success, and organizational reputation depend on it.
Public relations success has never been about effort; it’s about results. If you’re still charging by the hour, you might be losing money and talent.
Here are five recommendations to consider in light of the uncertainty which seems to stem from US government activities.
Despite headlines to the contrary, a series of recent reports suggest that the U.S. economy will be strong this year, indicating increased investment in the communications sector.
Agencies that embrace multi-generational teams are finding strength and power in blending perspectives and experiences and find more commonalities than differences.
Top PR firms should advise politics-averse clients to weigh in on potentially divisive news cycles, while delivering careful and nuanced perspectives on history. Chase's Jamie Dimon offers a brilliant blueprint.
How to navigate the tough choice of working with an industry or person whose views you don’t personally agree with.
