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| Ivan Pollard |
Ivan Pollard, most recently chief marketing officer at General Mills, has joined The Conference Board as head of its marketing & communications center.
Prior to GM, he was VP-global connections and subsequently senior VP-strategic marketing at Coca-Cola.
Pollard has 25 years of agency experience at shops such as DDB Needham, Wieden & Kennedy and Naked Communications, which bills itself as the No. 1 connections planning company.
Steve Odland, CEO of The Conference Board, said Pollard's extensive experience with the world's leading brands "makes him uniquely suited to lead our marketing & communications center."
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How one marketing method can get your brand off the ground with the media, ensure your company’s sustainable growth and expand the breadth and impact of media coverage, relationships and other key objectives.
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