French/West/Vaughan has aced the review for the Greater Raleigh Convention and Visitors Bureau following a pitch that grew to 18 shops. OddFellows Marketing & Design was the incumbent.
For its hometown facility, F/W/V will handle marketing communications, advertising, video and web/blog content.
Denny Edwards, CEO of the GRC&VB, praised the shop's creative and strategic capabilities and knowledge of the local market.
GRC&VB seeks to stimulate tourism in the city and Wake Country. The area attracted 13.3M US visitors in 2013, up 6.8 percent from the previous year. Those people kicked in $2B to the economy.
Rick French considers it an honor to represent the bureau "considering how much Raleigh has given all of us.”
Edelman and rapper Pharrell Williams have launched Mighty Dream as a creative advocacy shop to serve communities of color.
WPP plans to launch an investment promotion campaign to spur economic development in war-ravaged Ukraine.
WPP has partnered with the Black Equity Organisation, which launched May 24, to advance equal opportunity and justice for Black people in the UK.
The Michigan Economic Development Corp. has selected Finn Partners after a competitive pitch to promote The Wolverine State as a world-class business location and a great place to visit.
Prime Policy Group represents Puerto Rico’s Senate as it pushes for a broad range of economic development issues in Washington.
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