Brunswick Group handles media for Anheuser-Busch InBev's takeover approach to SAB Miller, a proposed deal to unite the two top global beer companies would create a $70B colossus.
A-B InBev, which is headquartered in Leuven, Belgium, released a statement Sept. 16 to confirm it made an overture to SABMiller's board regarding a combination of companies and its desire work closely with the directors to complete a deal.
The marketer of Budweiser, Skol, Corona and Stella Artois, which generated $47B in 2014 revenues, warned that it's uncertain of its takeover success.
SAB issued a statement to note press speculation about a takeover and acknowledge AB-InBev's inquiry. A-B InBev has until Oct. 14 to make a firm offer.
The $22B maker of Peroni, Pilsner Urquell, Grolsch and investor in MillerCoors said its suitor has not yet made a formal proposal.
Brunswick's Steve Lipin (New York) and Richard Jacques (London) represent A-B Bev, while SAP Miller's Christina Mills (group communication director) and Richard Farnsworth (business media relations manager) work the media for the London-based brewer.
Stagwell registered an eight percent rise in Q1 revenues to $670M and a $1.3M net loss compared to a $1.4M profit last year.
WPP reported a 5.5 percent decline in Q1 PR revenues to $292M as its BCW and Hill & Knowlton units suffered the loss of Pfizer assignments, and cutbacks in client spending due to the economic uncertainty.
Interpublic CEO Philippe Krakowsky said the firm is off to a “solid start to the year” as its flat $2.2B net revenues are in line with 2024 financial targets.
Why financial planning always plays a crucial role in every PR firm’s success.
Omnicom CEO John Wren reports Q1 revenues jumped 5.4 percent to $3.6M, powered by a solid 7.0 percent rise in its advertising & media segment.
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