Bradenton, the southwest Florida region on the Gulf of Mexico, wants to hire a PR firm to pitch Europeans for travel and tourism.
The Bardenton Area Convention & Visitors Bureau, which markets Bradenton, Anna Maria Island and Longboat Key, wants a firm to target central Europe to position the areas as a "premiere tourism destination."
The work includes outreach to international tour operators, media and consumers. Hayworth Creative PR handles its domestic tourism PR. GOSH PR (London) and Touristik (Germany) are the incumbents on its $200K/year international PR and marketing pact.
A four-year contract is expected. View the RFP (link).
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