Farnham to Chair B-M's Consumer Practice

Burson-Marsteller has named Kyle Farham as chair, U.S. consumer and brand marketing practice, effective Feb. 1.  He'll report to U.S. CEO Mike Fernandez.

Kyle Farnham

Farnham comes over from MSLGroup where served as managing directory for the past seven years.  He has experience with consumer and B2B clients such as Abboott, Comcast, The Home Depot, Merial, Purina, RaceTrac and VF Corporation.

While at MSLGroup, Farnham honed the agency's digital marketing and social media capabilities as well as its in-house content production at the Atlanta office.

“Kyle has extraordinary experience as a world-class brand builder and in building teams that win for clients,” Fernandez said.