New York-based financial and tech agency Feintuch Communications has been named PR agency of record for lending platform MPOWER Financing.

MPOWER

MPOWER provides affordable student loans to international and underserved undergraduate and graduate students that don’t fit the traditional credit criteria of banks or lenders. The company has developed a proprietary loan origination and servicing platform that helps analyze loan applications and supports their funding.

This technology, which can accommodate other financial lending products and services, may be licensed to other organizations. The Washington, D.C.-based company was founded in 2014.

As AOR, Feintuch will work to share MPOWER’s story with the investment community in a bid to attract additional equity. The account will be managed by agency president Henry Feintuch and senior managing director Richard Anderson, who heads the firm’s financial services practice.

Feintuch Communications in 2015 accounted for nearly $820,000 in net fees.