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O'Dwyer's Inside News of Public Relations & Marketing Communications - odwyerpr.com Int'l & Multicultural PR: Jun. '16
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O'Dwyer's June '16 Int'l & Multicultural PR MagazineJune '16 Int'l & Multicultural PR Magazine
Articles on healthcare outreach to aging Hispanics, marketing to multicultural millennials, and which areas of the world are growing fastest for PR.

  


Fri., Jun. 24, 2016
Broncos Have Top NFL PR Staff
By Editorial Staff
 
patrick smythThe Denver Broncos' PR staff won the top PR honor from the Pro Football Writers of America for 2016.
Category: Entertainment & Sports PR
Fri., Jun. 24, 2016
Mexico Retains Raben in $2.3M Pact
By Jon Gingerich
 
Flag of MexicoMexico’s consulate general has retained The Raben Group to propose a communications plan for the purpose of sharing the experiences of Mexicans living domestically as well as in the U.S.
Category: Lobbying
Fri., Jun. 24, 2016
Johnson Helms Washington Media Group
By Editorial Staff
 
robert johnsonWashington Media Group, the D.C.-based crisis shop, has brought in Bush administration alum Robert Johnson as president to manage the firm.
Category: Public Affairs
Fri., Jun. 24, 2016
Nissan Revamps Communications
By Editorial Staff
 
david reuterNissan Motor Co. has created the new role of VP, global communications operations, elevating North American VP of corporate comms. David Reuter to the post amid a broader overhaul under communications chief Jonathan Adashek.
Category: Corporate Communications
Fri., Jun. 24, 2016
Brexit PR Reaction; Periscope's Moment; GM Gets New Agencies
By Editorial Staff
 

Brexit APCO's client brief on Brexit (APCO) 

Brexit What's next (L. Sforza) 

Brexit Why the 'remain' campaign failed (HBR) 

Tools Periscope is (A)Live (P. Himler) 

Faux PR Hoax NRA campaign promises to give free guns to poor (Marketwatch) 

Accounts GM brands get new PR agencies (Detroit News) 

Politics At Trump news conference, it's all about him (CNN) 

Crisis Athletic Union sued for allowing coach with sexual molestation past to return (ESPN) 

Entertainment Publicist opens management company (THR) 

Follow-up Mets manager very sorry for calling PR chief 'puppy dog' (Wash Post) 

Category: PR Links
Fri., Jun. 24, 2016
Auritt Nabs PSA Honor
By John O'Dwyer
 
psaAuritt Communications Group won the 2016 National Communicator Award of Distinction for their work on a public service announcement for NeighborWorks. 
Category: PR Services
Thu., Jun. 23, 2016
Book Review: Start with The Future and Work Back: A Heritage Management Manifesto
By Caitlin Philippo
 
Start With The Future and Work BackBruce Weindruch, founder and CEO of The History Factory, has formalized his workplace philosophy with his new release “Start with The Future and Work Back: A Heritage Management Manifesto.”
Category: Book Review
Thu., Jun. 23, 2016
OK City Slates EconDev PR
By Editorial Staff
 
allianceThe economic development engine for Oklahoma City is calling for proposals from PR firms.
Category: RFPs
Thu., Jun. 23, 2016
JPR Opens London, Santa Monica Offices
By Jon Gingerich
 
Emma Hartland-MahonGillian FlynnJ Public Relations has launched its international flagship with the opening of a new office in London.
Category: Personnel Appointments
Thu., Jun. 23, 2016
SKDKnick Adds Levine in NY
By Editorial Staff
 
samantha levineDirector of communications for the Children's Defense Fund - NY moves to SKDKnickerbocker as a senior VP in its public affairs unit.
Category: Public Affairs
Thu., Jun. 23, 2016
Paragamian Named Razorfish Health Managing Director
By Jon Gingerich
 
David ParagamianRazorfish Health has appointed David Paragamian to the role of managing director.
Category: Healthcare PR
Thu., Jun. 23, 2016
Dropbox Stores Communications with Wu
By Editorial Staff
 
lin hua wuAgency vet Lin-Hua Wu has left digital payments provider Square for the VP, communications, slot at cloud storage company Dropbox in San Francisco.
Category: Corporate Communications
Thu., Jun. 23, 2016
Buffalo BIG Rebrands as Buffalo.Agency
By Jon Gingerich
 
Buffalo.AgencyReston, VA-based shop Buffalo Brand Invigoration Group has rebranded as a new entity, Buffalo.Agency.
Category: Sports
Thu., Jun. 23, 2016
Broadridge Replaces IR Chief
By Editorial Staff
 
thibauldInvestor communications services provider Broadridge Financial Solutions has replaced its investor relations head with the addition of Edings Thibault from MSCI.
Category: Financial PR & Investor Relations

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2016 Rankings of PR Firms
Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
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June '16 Int'l & Multicultural PR Magazine

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2016 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Svcs. & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
 
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
 
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