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O'Dwyer's Inside News of Public Relations & Marketing Communications - odwyerpr.com PR Buyer's Guide & Crisis Communications: Jan. '15
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Thu., Jan. 22, 2015
Arkansas Lt Gov Joins Purple Strategies
By Greg Hazley
 
tim griffinArkansas Lieutenant Governor Tim Griffin has joined Washington's Purple Strategies as a senior advisor while holding the state position.
Category: Public Affairs
Thu., Jan. 22, 2015
Hamptons Libraries Mull Eruv Exhibit; Here's ours
By Jack O'Dwyer
 

eruv lawsuitsSince Hampton libraries show no interest so far in exhibiting the mountain of legal filings on the eruv that is terrorizing homeowners and costing them huge amounts, as well as tarring and feathering them as “bigots,” we have compiled our own electronic exhibit.

Category: Public Affairs
Wed., Jan. 21, 2015
Pedersen Out at Grayling
By Kevin McCauley
 
pete pedersenPete Pedersen, former Edelman global tech chair, has resigned the CEO slot at Grayling, Huntsworth's global flagship.
Category: PR Firms
Wed., Jan. 21, 2015
Virgina Tech PR Chief to Retire
By Greg Hazley
 
larry hinckerLarry Hincker, the associate VP for university relations who helped "brand" Virginia Tech and led the institution's PR through a 2007 campus shooting, will retire this year after 25 years in Blacksburg.
Category: PR in Higher Education
Wed., Jan. 21, 2015
Hawaii Opens Review of Tourism PR
By Greg Hazley
 
hawaiiThe Aloha State has launched a review of its six-figure tourism PR account with an open competition through mid-February.
Category: RFPs
Wed., Jan. 21, 2015
Facebook Claims Bigger Economic Impact Than Portugal
By Kevin McCauley
 

deloitteFacebook claims it's responsible for stimulating $227B in economic activity and creating 4.5M jobs for the year ended October, according to an analysis produced by Deloitte.

Category: Media News
Wed., Jan. 21, 2015
Fed-State Environmental Revamp Seeks Comms Counsel
By Greg Hazley
 
ecosA Washington-based council of state and regional environmental agencies is on the hunt for strategic communications counsel for a federally backed initiative to reform how governments deliver environmental protection and data.
Category: Environmental PR
Wed., Jan. 21, 2015
PR Links of the Day - 1-21-2015
By Greg Hazley
 
Tactics How to craft an agile marketing campaign (HBR) 
Retort Why Mark Cuban is wrong about startups and PR (C. Egusa) 
Social How much damage did that tweet cause? (J. Licko) 
IR 4 analyst relations best practices companies should seek (S. Liu) 
Tech Why CES still matters (G. Matusky) 
Tech Six PR tips post CES (J. Koo) 
PA Associations lobby less, spend more on ads and PR (AN) 
Politics SOTU quip goes viral (J. Nau) 
RFP Media relations for the city of Kenmore, WA (link) 
RFP Writing editing, Port of Los Angeles media relations (PDF)
Category: PR Links
Wed., Jan. 21, 2015
Doing PR for Nazis in 1930s Is Theme of Novel
By Jack O'Dwyer
 
nazi accountRetired PR counselor Larry Roth has written The Nazi Account, a novel based on Carl Byoir & Associates’ work for the Hitler government in the 1930s. It led to the Foreign Agents Registration Act.
Category: Book Review
Wed., Jan. 21, 2015
Al Jazeera America Says Non-US News Matters
By Kevin McCauley
 
al jazeeraThe US unit of the Qatar satellite TV network has established its "road map for 2015,"promising new programming but warning that "it cannot ignore the pivotal role played by news events outside the US."
Category: Media News
Wed., Jan. 21, 2015
Auto PR Veteran Kowaleski Dies at 63
By Kevin McCauley
 
tom kowaleskiTom Kowaleski, the automotive PR executive who held top posts at Chrysler, General Motors, BMW and Lincoln, is dead at 63.
Category: Corporate Communications
Wed., Jan. 21, 2015
Institutional Trust Tanks, Says Edelman
By Kevin McCauley
 
trustThe 2015 Edelman Trust Barometer released Jan. 20 found that trust in government, business, non-governmental organizations and media tanked to the levels of the Great Recession of 2009.
Category: Public Affairs
Wed., Jan. 21, 2015
Paris Mayor Threatens to Sue Fox News
By Kevin McCauley
 
Paris Mayor Anne Hidalgo plans to sue Fox News for its alleged false reports about neighborhoods ruled by Sharia law that have become no-go zones for non-Muslims.
Category: Media News
Tue., Jan. 20, 2015
American Sniper is Hollywood Gift to Pentagon
By Kevin McCauley
 
sniperAmerican Sniper is a PR gift to the Pentagon, which is once again gearing up in the Middle East, as the film is cheered by cultural conservative and liberal audiences.
Category: Entertainment & Sports PR
Tue., Jan. 20, 2015
H+K Guides Egyptian Tourism
By Kevin McCauley
 
egyptHill+Knowlton Strategies has registered the Egyptian government's Ministry of Tourism as a client here in a effort managed by the London office of the WPP-owned unit.
Category: Foreign government
Tue., Jan. 20, 2015
UK's Portland PR Bolsters DC Outpost
By Kevin McCauley
 
scott nolanBritain's Portland PR has recruited Scott Nolan Smith from the UK embassy in Washington to handle media/digital engagement, diplomatic communications and international affairs.
Category: Public Diplomacy
Tue., Jan. 20, 2015
Australia Tourism Books Global PR Search
By Kevin McCauley
 

australiaTourism Australia is looking to hire PR partners in key international markets such as the US, Brazil, Malaysia, China, Korea, India, UK and Japan.

 
Category: RFPs
Tue., Jan. 20, 2015
FEMA Assesses Flood Insurance PR
By Greg Hazley
 
floodsmartThe Federal Emergency Management Agency is assessing agency PR and marketing capabilities to handle the $75M account to promote the National Flood Insurance Program, FloodSmart.
Category: Public Affairs
Tue., Jan. 20, 2015
PR Links of the Day - 1-20-2015
By Greg Hazley
 
Corporate 10 most hated companies in America (24/7 Wall St.)
Sports 
Pro football shill Lanny Davis lies about shilling for pro football (Deadspin) 
Conflicts Double-dipping between PR and journalism exposes reputation risk (D. Tisch) 
Social Obama's social media team tries to widen SOTU audience(NY Times) 
Legal Lawsuit implicates former Mattel, Burson PR exec (The Acorn) 
Entertainment Lena Dunham hires 'Scandal' PR expert, PMK-BNC(THR) 
Healthcare Enhancing content marketing practices for the health industry (MSLG)
Measurement Measuring PR and Google Analytics (D. Laloggia) 
Image The Big Mac of brand integrity (N. Fischer) 
Measurement Improve your PR measurement strategy (T. Chandler) 
Media NBC to stream Super Bowl, halftime show for free(Adweek) 
Tactics 5 things you're doing wrong with your press release(Cision) 
PR 101 5 tips to write the perfect email pitch (K. Schellekens) 
Environment Greenpeace names activists behind epic fail in Peru(BBW)
Category: PR Links
Tue., Jan. 20, 2015
Looking Back to Gear Up for Super Bowl
By Arthur Solomon
 
There are lessons learned from the 2014 Super Bowl that should help pave the way for a marketing touchdown in the impending Big Game.
Category: Sports
Today's Poll:
PR goat of 2014
Which company will mount the biggest PR comeback of 2015?
General Motors
Sea World
Sony Pictures
McDonald's
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rankings17 of Top 25 PR Firms Grew in Double Digits in 2013
Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
 
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
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