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Return to Latest News
Thu., Dec. 1, 2016
MSLGroup Acquires Canada's North Strategic
By Editorial Staff
North Strategic's Mia Pearson & Justin CreallyMSLGroup has acquired Canada's North Strategic, a Toronto-based PR shop with a respected content and video unit, Notch Video, and operations in Calgary and Montreal.
Category: PR Firms
Thu., Dec. 1, 2016
Solving the Problem of Fake News; Impact of PRTech's Growth; Global FinTech PR Network Launched
By Editorial Staff
New Yorker article on solving the problem of fake newsMedia Solving the problem of fake news (The New Yorker)

Digital PRTech's growth could mean more integration with marketing technologies (Forbes)

Financial Tech Global FinTech PR network launched (B&T)

Trump Carrier deal is an empty PR stunt (Salon)

Crisis Breitbart takes aim at Kellogg in ad dispute (WSJ)

Content How to measure the success of content marketing (Prowly)

Prof. Dev. How to develop a successful PR strategy (Huffington Post)
Category: PR Links
Wed., Nov. 30, 2016
Marchesi Moves to WE
By Jon Gingerich
Stephanie MarchesiStephanie Marchesi has been named health sector and eastern region president at WE Communications.
Category: Personnel Appointments
Wed., Nov. 30, 2016
H+K Hires GOP Strategist Reed
By Jon Gingerich
Scott ReedHill+Knowlton Strategies has named veteran GOP political strategist Scott Reed a senior advisor.
Category: Public Affairs
Wed., Nov. 30, 2016
Cision Calls Lynch CMO
By Jon Gingerich
Chris Lynch Cision has named Chris Lynch its newest chief marketing officer.
Category: Personnel Appointments
Wed., Nov. 30, 2016
Carolyn Izzo Books Caribe Hilton
By Editorial Staff
Caribe HiltonCarolyn Izzo Integrated Communications (CIIC) has been named AOR for the Caribe Hilton, birthplace of the piña colada, in San Juan, Puerto Rico.
Category: Travel PR
Wed., Nov. 30, 2016
Sudan Signs White & Case
By Jon Gingerich

SudanWhite & Case is representing the government of Sudan in connection with ongoing U.S. litigation issues related to al Qaeda’s 2000 bombing of the USS Cole. (1 reader comment)

Category: Lobbying
Wed., Nov. 30, 2016
Kavanagh Serves Communications for Bacardi
By Editorial Staff
K.C. KavanaghGlobal communications chief for hotel titan Starwood Hotels & Resorts Worldwide is moving to Bermuda-based liquor purveyor Bacardi Limited as senior VP and global chief communications officer.
Category: Corporate Communications
Wed., Nov. 30, 2016
Trump's Deal With Carrier; Wisconsin Judge Pours Cold Water on Recount; Confessions of an Agency PR Pro
By Editorial Staff
Carrier air conditioning unitCarrier Here's what you really need to know about Trump's deal with the air conditioning unit maker (Mother Jones)

Recount Wisconsin judge just poured cold water all over Jill Stein's recount (IJR)

Prof. Dev. Confessions of an agency PR pro (Digiday)

PR Stategy Using Ridiculousness as a PR and marketing tactic (Forbes)

Social Media Ten mistakes that can ruin your brand's reputation (Huffington Post)
Category: PR Links
Tue., Nov. 29, 2016
Media Training Pioneer George Glazer Dies at 86
By Editorial Staff
George GlazerGeorge Glazer, regarded by legendary CBS anchor Walter Cronkite as “the most trusted PR man in America” died of a heart attack Nov. 22 at his home in Palm Beach County, Florida.
Category: Obituary
Tue., Nov. 29, 2016
Feintuch Named PRWA CFO
By Jon Gingerich
Henry FeintuchPR World Alliance has appointed Feintuch Communication president Henry Feintuch to the role of chief financial officer. (1 reader comment)
Category: International
Tue., Nov. 29, 2016
HealthSTAR Hires Montreys
By Jon Gingerich
Cira MontreysHealthSTAR Communications has appointed Dr. Cira Montreys senior vice president, medical director and head of medical affairs.
Category: Personnel Appointments
Tue., Nov. 29, 2016
Taxes and Identity Theft
By Richard Goldstein
Richard GoldsteinA rise in identity theft and the ability to hack into computers has resulted in more personal income tax returns being rejected as “already filed” than ever before.
Category: Financial Management
Tue., Nov. 29, 2016
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff In 2014, I provided O’Dwyer’s readers with insights into the transformation within tech PR from storytelling to storyshowing. Two years later, we’re seeing another shift — Storyshowing 2.0 — in which social networks are providing new tools for brands to share their stories.
Category: Technology PR
Tue., Nov. 29, 2016
Delta Releases CEO Memo After Viral Video
By Editorial Staff
delta air linesDelta Air Lines has released a memo from CEO Ed Bastian to employees after a video of an unruly passenger aboard a Delta flight went viral last week and drew criticism of the carrier. (1 reader comment)
Category: Corporate Communications
Tue., Nov. 29, 2016
NYC Mayor's PR Team Ghostwrites Politicians' Quotes; How Not To Be The Next CEO To Step In It; Trump is Like a Corporation in Crisis
By Editorial Staff
NY Post article on Mayor de BlasioCrisis Emails reveal NYC Mayor de Blasio's PR team was ghostwriting politicians' quotes (NY Post)

Media Training How not to be the next CEO to step in it (Crain's)

Trump Why the media should cover Trump like a corporation in crisis (Forbes)

Prof. Dev. Seven PR mistakes no one should ever make (Marketing Magazine)

PR Industry Ruder Finn's Bloomgarden talks about importance of India's PR market (Businessworld)

Trump Security, protests and traffic at Trump Tower dim sales at Tiffany's flagship Fifth Avenue store (WSJ)
Category: PR Links
Mon., Nov. 28, 2016
'Cyber Security Seal' Warns Hackers to Stay Away
By Editorial Staff
CyberSecuritySealTransMedia Group is set to launch CyberSecuritySeal™, a registered mark to be placed on websites to ward off hackers and assure customers their interactions will be protected.
Category: Technology PR
Mon., Nov. 28, 2016
Matching the Vision of PR Buyers with PR Sellers
By Rick Gould
Rick GouldProspective PR firm buyers and sellers should find a comfort zone before delving into the specifics of what will hopefully be a fruitful transaction.
Category: M&A
Mon., Nov. 28, 2016
The Art of Trumpís Failed NYT Deal
By Eric Starkman
Eric StarkmanDonald Trump’s recent interview with the New York Times underscores the fact that his oft-repeated claims of being a master negotiator are completely bogus.
Category: Public Affairs Commentary

O'Dwyer's Poll:
Jill Stein
What will be the end result of the recount campaign being waged by Jill Stein's & Hillary Clinton's lawyers?
Clinton gains the White House
More fuel for Trump backers
Waste of time & money
View past polls
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Nov. 28, 2016
O'Dwyer's Newsletter O'Dwyer's Newsletter
Back issues
Dec '16
Entertainment &
Sports PR
O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
Nov. '16
Technology PR
O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
Oct. '16
Healthcare &
Medical PR
O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
O'Dwyer's magazine back issues
Commentary &
Prof. Development:
Mon., Dec. 5
Faltering Press, PR Are in a "Pickle"
By Jack O'Dwyer
Ronn Torossian

Mon., Dec. 5
Breitbart and Kellogg’s at War
By Ronn Torossian
Ronn Torossian

Fri., Dec. 2
Wearing Blinders: The Sports Sponsors Playbook
By Arthur Solomon
Arthur Solomon

Fri., Dec. 2
NY Post Sees Traffic Problem But Has No Solutions
By Jack O'Dwyer
Ronn Torossian

Thu., Dec. 1
A Vote is Only the Beginning of Democracy
By Joe Honick
Joe Honick

Tue., Nov. 29
Taxes and Identity Theft
By Richard Goldstein
Richard Goldstein

Tue., Nov. 29
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff

Mon., Nov. 28
Anti-Trump Journalist Group Has Banquet Sans Humble Pie
By Jack O'Dwyer
Ronn Torossian

Mon., Nov. 28
The Art of Trump’s Failed NYT Deal
By Eric Starkman
Eric Starkman

Mon., Nov. 28
Lufthansa Flies Into PR Nightmare
By Ronn Torossian
Ronn Torossian

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations


Mon., Nov. 28
Rhode Island Issues RFPs
Rhode Island Commerce Corporation

Tue., Nov. 22
BK Navy Yard Wants Site Redesign
By Jon Gingerich
Brooklyn Navy Yard Development Corporation

Fri, Nov. 11
Barbados Tourism Looks for Agency of Record in US
Barbados RFP

Fri., Nov. 4
Vidalia Onion Committee Requests Marketing Proposals
Vidalia Onion Committee

Thu., Nov. 3
Wiki Education Foundation Wants Communications Help
Wiki Education Foundation

Fri., Oct. 28
AR Dept. of Parks and Tourism Seeks AOR
Arkansas Department of Parks and Tourism

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP

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5WPR NYC Public Relations Firm
Mediaco by Weber Shandwick
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
Top 10 PR firms for 2016:
1. APCO Worldwide, D.C. - $119,858,300
2. WE, Wash. - $98,782,000
3. W2O Group, San Fran. - $95,010,000
4. Ruder Finn, NY - $74,000,000
5. Finn Partners, New York - $71,481,000
6. LEWIS, San Fran. - $68,585,000
7. ICR, CT - $56,208,757
8. Zeno Group, New York - $47,343,821
9. PadillaCRT, New York - $34,813,666
10. Global Strategy, New York - $31,000,000
Full ranking of firms >>
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