Inside News of PR & Marketing Communications

Last Updated: Fri., Nov. 17, 2017 @ 5:04 pm


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Career Stage Determines What Motivates Employees

Thu., Nov. 9, 2017

By Jon Gingerich

Padilla survey on employee engagementA research report commissioned by Padilla suggests that where an employee finds him/herself in the course of their career may be a far more accurate indicator in determining what engages them at the job, as opposed to age or even title. 

Time Inc. Posts 9% Q3 Revenues Slide

Thu., Nov. 9, 2017

By Kevin McCauley

Rich BattistaTime Inc. today reported a nine percent drop in Q3 revenues to $679M due to an 18 percent decline in advertising sales.

Advertising Forged Success of Bayerís Heroin Remedy

Thu., Nov. 9, 2017

By Kevin McCauley

end of AdvertisingHeroin, which was marketed in 23 countries by Germany's Bayer, was considered extremely respectable. “Much of that respectability was the result of its sober advertising,” wrote Andrew Essex, ex-CEO of creative ad agency powerhouse Droga5, in his new book, "The End of Advertising."

Media Moves

Thu., Nov. 9, 2017

By Steve Barnes

Tom FlorioFlorio gets back in magazine game…. Embattled NPR chief takes time off to deal with pressure... Serena Williams takes Oath.

12 Myths About PR Firms Being Acquired

Thu., Nov. 9, 2017

By Art Stevens

Art StevensThe decision to sell a firm is not one to be made hastily. An owner needs to have realistic expectations and facts before pursuing a deal in earnest. (1 reader comment)

PR Firm News

Thu., Nov. 9, 2017

By Steve Barnes

Jean-Pierre VasseurNational PR looks to future... 3rd Coast PR 'adopts' adoption services charity... Germinder & Assocs. targets vets.

HLA Launches RFP for Web Work

Wed., Nov. 8, 2017

By Kevin McCauley

Higher Learning AdvocatesHigher Learning Advocates, a DC non-profit, is looking for an experienced digital/integrated communications shop to create and launch a new website.

Mexico Taps FTI for NAFTA Talks

Wed., Nov. 8, 2017

By Kevin McCauley

NAFTAMexico is using FTI Consulting for PA and strategic communications work related to the North American Free Trade Agreement renegotiation.

Watchdog Wages Anti-Union Lobbying Salvo

Wed., Nov. 8, 2017

By Jon Gingerich

Center for Union FactsAn anti-union think tank has retained public affairs shop CGCN Group to advocate on behalf of Sen. Orrin Hatch’s “Employee Rights Act,” which aims to protect workers from union overreach through a series of pro-employee reforms.

Commentary: Is Trump Trying to Kill CNN?

Wed., Nov. 8, 2017

By Kevin McCauley

CNNAre the invisible hands of Donald Trump pulling the strings in the Justice Dept's demand that AT&T divest CNN in order to win approval of its $85B Time-Warner takeover?

Thought Leadership: Going Beyond the Buzzword

Wed., Nov. 8, 2017

By Scott Davila and Christian Munson

Scott Davila and Christian MunsonBusinesses spend enormous sums of time and money developing “thought leadership” content. But truly getting into the ring of ideas is a practice that demands a great deal of courage.

Bermuda Brings on Lobbying Support

Wed., Nov. 8, 2017

By Jon Gingerich

Flag of BermudaThe government of Bermuda has hired lobbying firm TheGroup to provide political outreach in Washington as well as consulting services on U.S. policy.

Accounts in Transit

Wed., Nov. 8, 2017

By Steve Barnes

Couples ResortsCheryl Andrews Marketing named AOR for Couples Resorts in Jamaica... R&J Strategic goes farming in Jersey... PublicHaus promotes Homemade by Ayesha Curry, Steph's wife.

Rogue Libyan General Retains D.C. Lobbyists

Tue., Nov. 7, 2017

By Jon Gingerich

Khalifa HaftarThe family of Khalifa Haftar, the controversial general commander of the Libyan National Army, has retained lobbying shop Grassroots Political Consulting for U.S. Congressional outreach as well as to provide political and strategic consulting services.

Bar Association Announces PR RFP

Tue., Nov. 7, 2017

By Jon Gingerich

The National Creditors Bar AssociationThe National Creditors Bar Association is looking for a PR agency that can help boost the group’s profile and member ranks by elevating awareness of the trade group within the credit industry and among target audiences.

Joele Frank Reps Largest Tech Deal Ever

Tue., Nov. 7, 2017

By Kevin McCauley

Joele FrankJoele Frank, Wilkinson Brimmer Katcher is working Broadcom's $130B offer for semiconductor rival Qualcomm in a deal that, if completed, would create a "one-stop shop for smartphone companies."

Disney Ban Vs. LA Times Bombs

Tue., Nov. 7, 2017

By Kevin McCauley

Disney logoWalt Disney pulls ban against Los Angeles Times amid a growing media and industry backlash against the entertainment giant.

When Hackers Target Public Relations Firms

Tue., Nov. 7, 2017

By Frank Tortorici

Frank TortoriciCorporate communications companies and their counselors are ideal targets for cybersecurity breaches. Here are several steps firms can take to safeguard information and prevent further crisis to their clients.