Cooney Waters Unlimited

Sard Verbinnen Grabs Deal Crown

Thu., Jul. 20, 2017

By Steve Barnes

Sard Verbinnen & Co. took the top spot across four categories in Mergermarket’s rankings of PR advisors to mergers and acquisitions deals during the first-half of `17.

 

Small Screens, Micro-Influencers, Growing Opportunities

Thu., Jul. 20, 2017

By Jennifer Hawkins

Jennifer Hawkins Media’s ongoing evolution has presented enhanced opportunities for brand exposure even as many consumers’ attention spans are shrinking, challenging brands to incorporate target media strategies that penetrate across various platforms while making an impact in less time than ever.

Walker Scores Pac-12 Post

Wed., Jul. 19, 2017

By Kevin McCauley

Andrew WalkerThe PAC-12 Conference has named Andrew Walker, who ran ASW sports marketing and communications shop for three years, as VP-public affairs and head of communications.

UKs CIPR Honors Burson

Wed., Jul. 19, 2017

By Steve Barnes

Harold BursonBritain’s Chartered Institute of Public Relations has awarded Harold Burson, Burson-Marsteller’s founding chairman, its President’s Medal for having “shaped contemporary public relations more than any person alive today."

Discovery Bolsters IR Unit

Wed., Jul. 19, 2017

By Kevin McCauley

Andrew SlabinDiscovery Communications, which is in merger talks with Scripps Networks Interactive, expanded its IR unit earlier this month, naming Andrew Slabin to the new post of executive VP-global investment strategy.

Why U.S. Hispanics Should be a Top Target for Hoteliers

Wed., Jul. 19, 2017

By Lisa Ross

Lisa K. Ross The U.S. Hispanic audience is now one of the largest leisure target niche groups, and presents strong marketing opportunities for hotel brands. But how can hoteliers tap into this powerful and growing consumer segment?

Trump's Most Vulgar Message

Tue., Jul. 18, 2017

By Joe Honick

Joe HonickDonald Trump outdid himself today, tweeting that Republicans should just let ObamaCare fail, which would strip millions of Americans of healthcare insurance.

Davis & Gilbert Jumps into Martech 'Shark Tank'

Tue., Jul. 18, 2017

By Steve Barnes

ADTHINK 18: The Brightest in MarTechThe Advertising Club of New York and Redbooks will preview martech’s future on August 1 at “ADTHINK 18: The Brightest in MarTech,” sponsored by Davis & Gilbert.

Turrell Stars in ICM Corporate Post

Tue., Jul. 18, 2017

By Steve Barnes

Brad TurrellBrad Turrell, former executive VP at Paradigm Talent Agency, has joined ICM Partners as executive VP-corporate communications.

Opal Apples Seek PR Shine

Tue., Jul. 18, 2017

By Kevin McCauley

Opal ApplesGolden Sun Marketing is looking for a PR firm to promote Opal apples, naturally non-browning apples with bright yellow exteriors grown by Broetie Orchards of Washington.

CenturyLink Charges Compared to Wells Fargo Scandal

Tue., Jul. 18, 2017

By Jack O'Dwyer

CenturyLinkCharges that CenturyLink engaged in fraudulent billing practices have been compared to similar charges against Wells Fargo that cost it $185 millions in fines and resulted in 5,000+ staffers being fired.

Uber Alum Books Ride to Facebook

Tue., Jul. 18, 2017

By Kevin McCauley

Rachel WhetstoneRachel Whetstone, who stepped down as VP-communications and public policy at Uber in April, is joining Facebook in September in charge of PR for its WhatsApp, Instagram and Messenger products.

Levine Takes COO Spot at Berlin/Rosen

Tue., Jul. 18, 2017

By Kevin McCauley

David LevineDavid Levine, a top aide of President Obama and Hillary Clinton, has moved to BerlinRosen, the Democratic public affairs shop, as its first COO to oversee its finance, HR and operations functions.

How Changing US Demographics Affect Travel PR Pros

Tue., Jul. 18, 2017

By Karyl Leigh Barnes

Karyl Leigh BarnesDestination marketers must include more diverse perspectives at the marketing communications table if they want to attract consumers across varying cultural and community backgrounds. (1 reader comment)

Trump: President of the 25 Percent

Mon., Jul. 17, 2017

By Kevin McCauley

Washingto Post article by Philip Bump: Trum and his base live in a bubble where he's popular and all is wellDonald Trump has demolished the civics class notion that a President represents all Americans. His political survival depends on feeding hard-core supporters (25% of America) whoppers and things they want to believe are true. (1 reader comment)

SV&C Handles Run on P&G

Mon., Jul. 17, 2017

By Kevin McCauley

Sard VerbinnenSard Verbinnen & Co. is handling corporate activist Nelson Peltz’s proxy fight with Procter & Gamble Co.

Mayweather v. McGregor is Marketers' Dream

Mon., Jul. 17, 2017

By Ronn Torossian

Ronn TorossianThe upcoming battle between boxing champ Floyd Mayweather and mixed martial arts legend Conor McGregor is a marketers' dream and case study for future PR textbooks.

Employer of PRSA Chair-elect Candidate Hit with Fraud Charges

Mon., Jul. 17, 2017

By Jack O'Dwyer

CenturyLinkCenturyLink, $17.9 billion telecom company whose communications is headed by Debra Peterson, candidate for 2018 chair-elect of PRSA, has been hit with fraud charges that could cost it up to $12B. (1 reader comment)