Denise Vitola is Managing Director at Makovsky.
Stories by Denise Vitola
| • | Why Entertainment Marketing is a Strategy Unto Itself(Entertainment & Sports PR) Wed., Dec. 9, 2015
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Denise Vitola is Managing Director at Makovsky.
| • | Why Entertainment Marketing is a Strategy Unto Itself(Entertainment & Sports PR) Wed., Dec. 9, 2015
|
As traditional paid media fades in importance, marketers have turned to online advertising, influencer marketing and social media as solutions for enhancing talent pools with more integrated people. But are they considering talent with entertainment marketing experience?